🆚 Nexxen vs. OpenX
- 📈 OpenX is twice as popular as Nexxen.
- 🌎 OpenX is more popular in the United States, Germany, and the United Kingdom.
- 🌍 Nexxen is more popular in Turkey, Japan, and Australia.
Statistics based on 3.7M+ analyzed websites. About this data
Nexxen
OpenXType
Advertising technology
Advertising technology
About
Nexxen is a flexible, video-first, unified demand-side and sell-side advertising platform.
OpenX is a programmatic advertising and supply-side platform that helps publishers monetize digital inventory across web, mobile, video, and connected TV.
It operates a real-time bidding exchange with header bidding support, offers private marketplaces and deal management, provides fraud prevention and quality controls, supports CTV and OTT monetization, and includes yield optimization and API access.
Headquarters
New York, United States
Pasadena, California, United States
Categories
Popularity
Determined by the number of sites using each technology.
OpenX advertising technology is 2.5 times more popular than Nexxen.
Total websites
Market share
Advertising
Popularity by country
Determined by the number of sites detected from each country.
OpenX is more popular in the United States, Germany, and the United Kingdom, while Nexxen is more popular in Turkey, Japan, and Australia.
United States
Turkey
Germany
United Kingdom
Poland
France
Italy
Japan
Netherlands
Australia
Awards
- 🥈 Second most popular in Turkey in the DMP category.
- ⭐ 4th most popular in Germany in the DMP category.
- ⭐ 4th most popular in France in the DMP category.
- ⭐ 5th most popular in the United States in the DMP category.
- ⬆️ 22nd most popular in Turkey in the Advertising category.
- 🔥 13rd most popular in the Czech Republic in the Advertising category.
- 🔥 18th most popular in Poland in the Advertising category.
- 🔥 19th most popular in Russia in the Advertising category.
- ⬆️ 22nd most popular in the United States in the Advertising category.
- ⬆️ 22nd most popular in Germany in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
OpenX is more popular than Nexxen in all market segments.
General News
Business
Online Shopping
Marketing/Merchandising
Blogs/Wiki
Entertainment
Fashion/Beauty
Finance/Banking
Travel
Sports
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,718,585 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.