⚡ Advertising in the Czech Republic

Online advertising is done using various technologies, including advertising networks, ad servers, demand-side platforms (DSPs), and supply-side platforms (SSPs).

The Czech Republic is a Central European country with a population of around 10.5 million people.

According to our research, online advertising platforms are detected on 14.9% of websites from the Czech Republic.

Statistics based on 43K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top online advertising platforms in the Czech Republic in 2026, based on market share.

The most popular is Google Ads with a substantial share of 57.5%, followed by Google AdSense with 33% and Microsoft Advertising with 5.4%.

Google Ads 57.5%
Google AdSense 33%
Microsoft Advertising 5.4%
Google Ad Manager 5.1%
LinkedIn Ads 5%
Adform 4.6%
Google AdSense for Platforms 3.4%
Performax Yield 1.8%
Criteo 1.7%
Ezoic 1.3%
Google AdSense for Domains 1.2%
Microsoft Invest 0.9%
OpenX 0.8%
Epsilon 0.8%
Magnite 0.8%

🚀 Highlights

Here is a list of the top online advertising platforms that are more popular in the Czech Republic than worldwide.
Differences between global and country rankings are shown in parentheses.

3. Microsoft Advertising ^(-2)
4. Google Ad Manager ^(-2)
6. Adform ^(-19)
8. Performax Yield ^(-136)
12. Microsoft Invest ^(-4)
13. OpenX ^(-15)
14. Epsilon ^(-43)
15. Magnite ^(-7)
16. RTB House ^(-15)
17. AdRotate ^(-7)

✨ Best Online Advertising Platforms

Below is a more detailed list of the top 25 of the 122 online advertising platforms used on sites from the Czech Republic, ranked by their market share.

Rank	Name	Market share
1	Google Ads Mountain View, California, United States A pay-per-click advertising platform owned by Google that allows businesses to display ads across Google Search, YouTube, Maps, and a large network of third-party partner sites including ones monetizing through Google AdSense.	57.5%
2	Google AdSense Mountain View, California, United States An advertising network that lets publishers earn revenue by displaying targeted ads on their websites. $$$	33%
3	Microsoft Advertising Redmond, Washington, United States A pay-per-click advertising platform that allows businesses to run search and audience ads across Bing, Yahoo!, DuckDuckGo, and partner networks.	5.4%
4	Google Ad Manager Mountain View, California, United States An ad management and ad exchange platform for large publishers who have significant direct sales, that enables them to serve and sell advertising inventory across websites and mobile apps.	5.1%
5	LinkedIn Ads Mountain View, California, United States An advertising platform that allows businesses to create and run targeted campaigns to reach specific professional audiences on LinkedIn.	5%
6	Adform Copenhagen, Denmark A global programmatic advertising platform that lets marketers plan, buy, and measure digital media campaigns with unified demand-side, data management, and ad-serving tools. $$$	4.6%
7	Google AdSense for Platforms Mountain View, California, United States An enterprise advertising solution that enables content platforms, CMSs, and site builders to embed Google AdSense monetization natively into their services.	3.4%
8	Performax Yield Prague, Czech Republic A Czech-based programmatic monetization platform for publishers that specializes in advertising inventory optimization for websites and mobile applications.	1.8%
9	Criteo Paris, France A French performance advertising platform focused on commerce media and retargeting.	1.7%
10	Ezoic Carlsbad, California, United States A technology platform for digital publishers that provides ad revenue optimization solutions and works as a Google-certified publishing partner. $$$	1.3%
11	Google AdSense for Domains Mountain View, California, United States Enables domain registrars and large domain portfolio owners to earn revenue by displaying targeted Google ads on parked domains.	1.2%
12	Microsoft Invest Redmond, Washington, United States A demand-side ad management platform created after Microsoft's acquisition of Xandr to facilitate programmatic media buying. Legacy	0.9%
13	OpenX Pasadena, California, United States A programmatic advertising and supply-side platform that helps publishers monetize digital inventory across web, mobile, video, and connected TV.	0.8%
14	Epsilon Irving, Texas, United States An enterprise marketing and advertising platform that uses AI and a proprietary identity database to deliver personalized, data-driven campaigns across digital and offline channels. $$$	0.8%
15	Magnite New York, United States An omnichannel supply-side and CTV/video advertising platform formed in 2020 through the merger of Rubicon Project and Telaria.	0.8%
16	RTB House Warsaw, Poland A global advertising company that specializes in targeted advertising, including retargeting and real-time bidding.	0.8%
17	AdRotate Den Helder, Netherlands A WordPress plugin for managing, scheduling, rotating, and tracking advertisements. FreeOpen source€49.00	0.7%
18	Google Marketing Platform Mountain View, California, United States An enterprise digital advertising and analytics suite developed by Google that enables organizations to plan, buy, measure, and optimize marketing campaigns.	0.7%
19	Taboola New York, United States A native advertising platform that connects publishers with a network of advertisers interested in placing sponsored content on their sites. $$$	0.6%
20	Revive Adserver Jonkersvaart, Groningen, Netherlands An open-source ad serving system.	0.6%
21	Adobe Advertising San Jose, California, United States A cross-channel platform that offers brands the ability to plan, buy, manage, measure, analyze and optimize display, video, native, mobile, audio, search and connected TV advertising campaigns.	0.5%
22	AdOcean Warsaw, Poland An advanced ad server that enables publishers to effectively manage their ad space and optimize campaign profitability programmatically. 976 PLN+/month	0.5%
23	PubMatic Redwood City, California, United States A supply-side programmatic advertising platform that enables digital publishers to sell advertising inventory through automated auctions and direct deals.	0.5%
24	Teads New York, United States A global omnichannel ad monetization platform that provides publishers with video and display advertising solutions.	0.5%
25	Juicy Ads Regina, Saskatchewan, Canada An adult advertising network that connects publishers and advertisers in the adult entertainment industry.	0.4%

👉 See Also

🌎 Advertising in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 43,877 websites from the Czech Republic.
We currently track the presence of 200 online advertising platforms across the web.
Of these, 122 were detected on websites from the Czech Republic.
Statistics were last calculated on September 19, 2026.
For more details, see our methodology and disclaimer.