Adform
Adform, Copenhagen, DenmarkAdform is a global programmatic advertising platform that lets marketers plan, buy, and measure digital media campaigns with unified demand-side, data management, and ad-serving tools.
It offers a combined DSP, DMP, and ad server, access to premium global inventory across display, video, mobile, CTV, audio, and retail media, AI-driven bid optimization, dynamic creative capabilities, and transparent reporting with open APIs.
According to our data, Adform ranks 25th among the online advertising platforms we track.
It has 0.9% of the advertising market share and is detected on 0.1% of all websites.
- 🏠 Website
- 🔗 Links
Wikipedia💸 Pricing
📊 Rankings and Market Share
- Advertising
- Rank: 25
- Market share: 0.9%
- DMP
- Rank: 3
- Market share: 14.9%
🏆 Adform Awards
- 🥇 Most popular in Turkey in the DMP category.
- 🥇 Most popular in the Czech Republic in the DMP category.
- 🥇 Most popular in Spain in the DMP category.
- 🥇 Most popular in Poland in the DMP category.
- 🥇 Most popular in Switzerland in the DMP category.
- 🥇 Most popular in Finland in the DMP category.
- 🥇 Most popular in Sweden in the DMP category.
- 🥇 Most popular in Austria in the DMP category.
- 🥇 Most popular in Norway in the DMP category.
- 🥇 Most popular in Slovakia in the DMP category.
⚡ Sites Using Adform
We have data on 5,007 websites that use Adform advertising technology. Here is a list of some of the top ranked ones.
The highest rated site using Adform is wp.pl.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | #112 | Poland | Polish | |
| 2 |  trendyol.com |
#373 | Turkey | Turkish |
| 3 | #453 | Czech Republic | Czech | |
| 4 | #677 | Russia | Russian | |
| 5 | #681 | Denmark | Danish | |
| 6 | #782 | Russia | English | |
| 7 | #1,008 | Italy | Italian | |
| 8 |  americanexpress.com |
#1,030 | United States | American English |
| 9 | #1,044 | United States | American English | |
| 10 | #1,156 | Germany | German | |
| 11 | #1,225 | United States | American English | |
| 12 | #1,299 | Germany | German | |
| 13 | #1,316 | Netherlands | English | |
| 14 | #1,586 | France | French | |
| 15 | #1,593 | Poland | Polish | |
| 16 | #1,811 | Poland | Polish | |
| 17 | #1,826 | Germany | German | |
| 18 |  paypay.ne.jp |
#1,874 | Japan | Japanese |
| 19 | #1,931 | Italy | Italian | |
| 20 | #2,157 | Czech Republic | Czech |
📈 Usage Statistics
Most of the sites that use Adform:
- are located in Germany
- have content in English
- use the .com domain extension
- fall into the Business category.
Most of the sites using Adform are from Germany, Turkey, and the Czech Republic.
- Germany 10.4%
- Turkey 6.9%
- Czech Republic 6.5%
- Spain 5.8%
- United States 5.7%
- Poland 5.4%
- Italy 4.6%
- Switzerland 4.5%
- Finland 4.3%
- Other 45.9%
Most Adform users speak English, German, or Turkish.
- English 26.3%
- German 13%
- Turkish 6.7%
- Spanish 6.2%
- Czech 5.8%
- French 4.9%
- Polish 4.9%
- Italian 4.3%
- Finnish 3.9%
- Other 24%
Adform advertising technology is especially popular on .com, .de, and .cz top-level domains.
- .com 25.4%
- .de 7%
- .cz 5.5%
- .pl 4.2%
- .ch 3.8%
- .it 3.4%
- .fi 3.1%
- .nl 2.9%
- .se 2.9%
- Other 41.8%
The primary market segments for websites utilizing Adform include business, online shopping, and marketing and merchandising.
- Business 14.8%
- Online Shopping 11.6%
- Marketing/Merchandising 10.8%
- Finance/Banking 6.4%
- General News 5.9%
- Travel 5.8%
- Fashion/Beauty 5.7%
- Health 4.6%
- Entertainment 3.3%
- Other 31.1%
🕵️ Similar Technologies
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💬 Frequently Asked Questions
What is the company behind Adform?
Adform is owned by Adform A/S , headquartered in Copenhagen, Denmark.
Which country uses Adform the most?
The majority of Adform users are from Germany.
Who uses Adform?
According to our data, Adform is used on thousands of sites, including such established ones as wp.pl,
trendyol.com, and novinky.cz.
Do academic institutions use Adform?
Yes. Overall, we know of 3 academic websites in the United States that use Adform.
How does Adform compare to its competitors?
Adform is a fairly popular advertising technology, ranking ahead of 178 other online advertising platforms we track.
👉 See Also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,896,634 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.