🆚 Index Exchange vs. OpenX
- 📈 OpenX is noticeably more popular than Index Exchange.
- 🌎 OpenX is more popular in the United States, Germany, and Poland.
- 🌍 Index Exchange is more popular in the United Kingdom, Italy, and Australia.
Type
About
Index Exchange is a global advertising supply-side platform that connects digital publishers and media buyers through a real-time advertising exchange.
It provides header bidding, private marketplaces, curated deals, real-time media valuation, transparent auction mechanics, and low-latency infrastructure.
OpenX is a programmatic advertising and supply-side platform that helps publishers monetize digital inventory across web, mobile, video, and connected TV.
It operates a real-time bidding exchange with header bidding support, offers private marketplaces and deal management, provides fraud prevention and quality controls, supports CTV and OTT monetization, and includes yield optimization and API access.
Headquarters
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- ⬆️ 25th most popular in Canada in the Advertising category.
- ⬆️ 26th most popular in Poland in the Advertising category.
- ⬆️ 26th most popular in Australia in the Advertising category.
- ⬆️ 28th most popular in the United States in the Advertising category.
- ⬆️ 28th most popular in Germany in the Advertising category.
- 🔥 13rd most popular in the Czech Republic in the Advertising category.
- 🔥 18th most popular in Poland in the Advertising category.
- 🔥 19th most popular in Russia in the Advertising category.
- ⬆️ 22nd most popular in the United States in the Advertising category.
- ⬆️ 22nd most popular in Germany in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
See also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,718,585 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.
Index Exchange
OpenX

