🆚 Instapage vs. Leadpages
- 📈 Leadpages is noticeably more popular than Instapage.
- 🌎 Leadpages is more popular in the United States, Germany, and France.
- 🌍 Instapage is more popular in Australia, Spain, and the United Kingdom.
Statistics based on 3.3M+ analyzed websites. About this data
Type
Page builder
Page builder
About
Instapage is a landing page builder that offers a library of over 500 conversion-focused layouts and Instablocks.
Leadpages is a lead generation platform that allows users to create landing pages, collect email addresses with lead gen forms, offer lead magnets, process payments, and track analytics.
Headquarters
San Francisco, California, United States
Minneapolis, Minnesota, United States
Pricing
Free version ❌
Create (15K monthly visitors)$99/month
Optimize (30K monthly visitors)$199/month
Optimize (50K monthly visitors)$299/month
Free version ❌
Standard$49/month
Pro$99/month
Conversion$697/month
Categories
Page Builders › Rank #36
Page Builders › Rank #33
Conversion Optimization › Rank #122
Conversion Optimization › Rank #112
A/B Testing › Rank #42
A/B Testing › Rank #37
Popularity
Determined by the number of sites using each technology.
Leadpages technology is 1.4 times more popular than Instapage.
Total websites
Market share
Page Builders
Conversion Optimization
A/B Testing
Popularity by country
Determined by the number of sites detected from each country.
Leadpages is more popular in the United States, Germany, and France, while Instapage is more popular in Australia, Spain, and the United Kingdom.
United States
Germany
France
Australia
Spain
Mexico
United Kingdom
Brazil
Netherlands
Switzerland
Awards
- ⬆️ 34th most popular in the United States in the Page Builders category.
- ⬆️ 37th most popular in the United States in the A/B Testing category.
- ⬆️ 109th most popular in the United States in the Conversion Optimization category.
- ⬆️ 33rd most popular in the United States in the Page Builders category.
- ⬆️ 36th most popular in the United States in the A/B Testing category.
- ⬆️ 107th most popular in the United States in the Conversion Optimization category.
Popularity by domain category
Determined by the number of sites in each category.
Leadpages is more popular among sites focused on marketing and merchandising, health, and entertainment, while Instapage is more commonly used on business, Internet services, and education and reference sites.
Business
Marketing/Merchandising
Internet Services
Education/Reference
Software/Hardware
Finance/Banking
Blogs/Wiki
Health
Entertainment
Real Estate
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
GrooveFunnels🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,375,483 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.