🆚 Interest-Based Advertising Opt-Out vs. Navigation Timing

Type

Browser API
Browser API

About

The interest-based advertising opt-out allowed sites to exclude themselves from Federated Learning of Cohorts (FLoC) cohort calculations using the "interest-cohort=()" permission policy. It is now deprecated and support for it has been removed from Chromium in February 2022.

Navigation Timing is a part of the Performance API that provides metrics related to navigation from one page to another.

Headquarters

Cambridge, Massachusetts, United States

Website

Categories

Browser APIs › Rank #8
Browser APIs › Rank #5

Popularity

Determined by the number of sites using each technology.

The Navigation Timing browser API is 9 times more popular than Interest-Based Advertising Opt-Out.
Total websites

Market share

Browser APIs

Popularity by country

Determined by the number of sites detected from each country.

Navigation Timing is more popular in the United States, the United Kingdom, and Germany, while Interest-Based Advertising Opt-Out is more popular in Austria, Belarus, and Nepal.
United States
United Kingdom
Germany
Australia
Canada
India
Japan
France
Brazil
Italy

Awards

Popularity by domain category

Determined by the number of sites in each category.

Navigation Timing is more popular among sites focused on online shopping, marketing and merchandising, and business, while Interest-Based Advertising Opt-Out is more commonly used on government and military, non-profit, advocacy and NGO, and real estate sites.
Online Shopping
Marketing/Merchandising
Business
Fashion/Beauty
Sports
Entertainment
Blogs/Wiki
Education/Reference
General News
Health

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#82
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Name
Rank
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See also

🗃️ About This Data