🆚 Klarna vs. Link
- 📈 Klarna is much more popular than Link.
- 🌎 Klarna is more popular in Germany, the United Kingdom, and the United States.
- 🌍 Link is more popular in India, the United Arab Emirates, and Turkey.
Statistics based on 3.3M+ analyzed websites. About this data
KlarnaType
Payment service
Payment service
About
Klarna is a Swedish payment service provider and licensed bank that specializes in Buy Now, Pay Later options for online and in-store purchases.
It enables users to pay in four interest-free installments every two weeks, pay in full within 30 days, or choose longer-term financing for up to 24 months with interest rates starting at 0%.
StripeHeadquarters
Stockholm, Sweden
San Francisco, California, United States
Pricing
Transaction fees3.29-5.99% + $0.30
Payment processing, per transaction
Standard2.9% + 30¢
Instant Bank Payments2.6% + 30¢
Klarna5.99% + 30¢
Popularity
Determined by the number of sites using each technology.
The Klarna payment service is 6 times more popular than Link.
Total websites
Market share
Payments
Popularity by country
Determined by the number of sites detected from each country.
Klarna is more popular in Germany, the United Kingdom, and the United States, while Link is more popular in India, the United Arab Emirates, and Turkey.
Germany
United Kingdom
United States
Sweden
Netherlands
Italy
Spain
Norway
France
Austria
Awards
- 🥇 Most popular in Sweden in the Payments category.
- 🥇 Most popular in Norway in the Payments category.
- 🥈 Second most popular in Finland in the Payments category.
- ⭐ 4th most popular in Italy in the Payments category.
- ⭐ 4th most popular in Austria in the Payments category.
- ⭐ 7th most popular in Indonesia in the Payments category.
- 🔥 11st most popular in Singapore in the Payments category.
- 🔥 14th most popular in India in the Payments category.
- 🔥 19th most popular in the United States in the Payments category.
- ⬆️ 21st most popular in Australia in the Payments category.
Popularity by domain category
Determined by the number of sites in each category.
Klarna is more popular among sites focused on online shopping, fashion and beauty, and marketing and merchandising, while Link is more commonly used on finance and banking, and restaurants sites.
Online Shopping
Fashion/Beauty
Marketing/Merchandising
Business
Travel
Sports
Health
Software/Hardware
Internet Services
Entertainment
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Shop Pay
Afterpay
Affirm
PayPal
Visa
Mastercard🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,375,483 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.