⚡ Compression in Australia

HTTP compression allows web servers to reduce the size of transmitted data using algorithms like Gzip and Brotli, decreasing bandwidth usage and improving page load speed by compressing text-based resources such as HTML, CSS, and JavaScript before sending them to the client.

Australia is an Oceanian country with a population of over 27 million people.

According to our research, compression technologies are used on 61.3% of websites from Australia.

⭐ Most Popular in 2026

The following chart shows the top compression technologies in Australia in 2026, based on market share.

The most popular is Brotli with an impressive share of 58.6%, followed by Gzip with 41.7% and 🛠️ Deflate with 0.1%.

Brotli 58.6%
Gzip 41.7%
🛠️ Deflate 0.1%

🚀 Highlights

Here is a list of the top technologies that are more popular in Australia than worldwide.
Differences between global and country rankings are shown in parentheses.

1. Brotli ^(-1)

✨ Best Compression Technologies

Below is a more detailed list of 3 compression technologies used on sites from Australia, ranked by their market share.

Rank	Name	Market share
1	Brotli Mountain View, California, United States A lossless compression algorithm that provides one of the best compression ratios.	58.6%
2	Gzip Boston, Massachusetts, United States A file compression technology used to reduce file size and save bandwidth.	41.7%
3	🛠️ Deflate A lossless data compression algorithm that uses a combination of the LZ77 algorithm and Huffman coding.	0.1%

👉 See Also

🌎 Compression in other countries

Data is based on the analysis of 73,677 websites from Australia.
Statistics were last calculated on March 20, 2026.
For details, see our methodology and disclaimer.