⚡ Compression in Australia

HTTP compression allows web servers to reduce the size of transmitted data using algorithms like Gzip and Brotli, decreasing bandwidth usage and improving page load speed by compressing text-based resources such as HTML, CSS, and JavaScript before sending them to the client.

Australia is an Oceanian country with a population of over 27 million people.

According to our research, compression technologies are used on 58.1% of websites from Australia.

Statistics based on 76K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top compression technologies in Australia in 2026, based on market share.

The most popular is Brotli with an impressive share of 58.7%, followed by Gzip with 41.7% and 🛠️ Deflate with 0.1%.

Brotli 58.7%
Gzip 41.7%
🛠️ Deflate 0.1%

🚀 Highlights

Here is a list of the top technologies that are more popular in Australia than worldwide.
Differences between global and country rankings are shown in parentheses.

1. Brotli ^(-1)

✨ Best Compression Technologies

Below is a more detailed list of 3 compression technologies used on sites from Australia, ranked by their market share.

Rank	Name	Market share
1	Brotli Mountain View, California, United States A lossless compression algorithm developed by Google that uses LZ77, Huffman coding, and context modeling to achieve higher data density than Gzip for web content.	58.7%
2	Gzip Boston, Massachusetts, United States A file compression technology based on the Deflate algorithm that adds headers and a checksum for data integrity while reducing the size of HTTP responses sent from servers to browsers.	41.7%
3	🛠️ Deflate Fremont, California, United States A lossless data compression algorithm that combines the LZ77 sliding window technique with Huffman coding to reduce data size efficiently.	0.1%

👉 See Also

🌎 Compression in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 76,466 websites from Australia.
We currently track the presence of 3 compression technologies across the web.
Of these, 3 were detected on websites from Australia.
Statistics were last calculated on May 14, 2026.
For more details, see our methodology and disclaimer.