⚡ Compression in Thailand

HTTP compression allows web servers to reduce the size of transmitted data using algorithms like Gzip and Brotli, decreasing bandwidth usage and improving page load speed by compressing text-based resources such as HTML, CSS, and JavaScript before sending them to the client.

Thailand is a Southeast Asian country with a population of around 72 million people.

According to our research, compression technologies are used on 76% of websites from Thailand.

⭐ Most Popular in 2026

The following chart shows the top compression technologies in Thailand in 2026, based on market share.

The most popular is Brotli, which dominates the market with a substantial 72.2% share.
It is followed by Gzip with 27.9% and 🛠️ Deflate with 0.006%.

Brotli 72.2%
Gzip 27.9%
🛠️ Deflate 0.006%

🚀 Highlights

Here is a list of the top technologies that are more popular in Thailand than worldwide.
Differences between global and country rankings are shown in parentheses.

1. Brotli ^(-1)

✨ Best Compression Technologies

Below is a more detailed list of 3 compression technologies used on sites from Thailand, ranked by their market share.

Rank	Name	Market share
1	Brotli Mountain View, California, United States A lossless compression algorithm that provides one of the best compression ratios.	72.2%
2	Gzip Boston, Massachusetts, United States A file compression technology used to reduce file size and save bandwidth.	27.9%
3	🛠️ Deflate A lossless data compression algorithm that uses a combination of the LZ77 algorithm and Huffman coding.	0.006%

👉 See Also

🌎 Compression in other countries

Data is based on the analysis of 22,557 websites from Thailand.
Statistics were last calculated on March 30, 2026.
For details, see our methodology and disclaimer.