⚡ E-Commerce in Brazil

E-commerce platforms are online store builders, shopping cart systems, and specialized software solutions that enable businesses to sell products and services online.

Brazil is a South American country with a population of around 217 million people.

According to our data, e-commerce platforms are detected on 11.2% of websites from Brazil.

⭐ Most Popular in 2026

The following chart shows the top e-commerce platforms in Brazil in 2026, based on market share.

The most popular is WooCommerce with an impressive share of 35%, followed by VTEX Commerce Platform with 8.5% and Tray with 7.8%.

🚀 Highlights

Here is a list of the top platforms that are more popular in Brazil than worldwide.
Differences between global and country rankings are shown in parentheses.

✨ Best E-Commerce Platforms

Below is a more detailed list of the top 25 of the 76 e-commerce platforms used on sites from Brazil, ranked by their market share.

RankNameMarket share
1
WooCommerce
San Francisco, California, United States

A customizable, open-source e-commerce platform built on WordPress that lets businesses sell online and retain full ownership of their site, data, and code.

FreeOpen source
2
VTEX Commerce Platform
London, United Kingdom

A cloud-native SaaS e-commerce platform for the B2B and B2C markets.

$$$
3
Tray
Marília, São Paulo, Brazil

A Brazilian e-commerce platform that enables merchants to run online stores with native support for local payment methods, marketplace selling, and logistics management.

19 BRL+/month
4
Shopify
Ottawa, Ontario, Canada

A subscription-based software-as-a-service e-commerce platform that enables businesses to build and manage online stores, process payments, and sell across multiple channels.

$39+/month
5
Loja Integrada
São Paulo, Brazil

A Brazilian e-commerce platform that enables micro, small, and medium businesses to create and manage online stores with localized tools and automation.

Free54 BRL+/month
6
Wix eCommerce
Tel Aviv, Israel

An online store solution integrated into the Wix website builder, enabling users to create and manage digital storefronts with built-in tools for product listings, payments, and marketing.

$17+/month
7
Nuvemshop
São Paulo, Brazil

The regional e-commerce brand of Tiendanube that enables merchants to build and manage online stores with tools tailored to Brazilian market.

Free69 BRL+/month
8
OpenCart
Hong Kong

A free open source e-commerce solution based on PHP and MySQL.

FreeOpen source
9
Ecwid
Montreal, Quebec, Canada

A cloud-based e-commerce platform with built-in management, marketing, and design tools.

Free$25+/month
10
Magento
San Jose, California, United States

A popular open-source e-commerce platform based on PHP and MySQL, owned by Adobe since 2018.

FreeOpen source
11
OpenMage

A community-maintained fork of Magento 1.x to provide long-term support and bug fixes for Magento 1.x installations.

FreeOpen source
12
WordPress Download Manager
Chittagong, Bangladesh

A document management plugin designed to manage downloads, control file access with passwords and member roles, and sell digital products on WordPress sites.

FreeOpen source$99
13
Magazord
Rio do Sul, Santa Catarina, Brazil

A Brazilian all-in-one e-commerce platform that lets merchants build and operate online stores while managing operations with an integrated suite of commerce, logistics, payments, and ERP tools.

$$$
14
Yampi
Ibitinga, São Paulo, Brazil

A Brazilian all-in-one e-commerce platform that enables merchants to create and manage online stores with tailored tools for the local market.

Free47 BRL+/month
15
Tiendanube
Buenos Aires, Argentina

An Argentina-based e-commerce platform that lets merchants build and run online stores with tools tailored to Latin American business needs.

Free24,999 ARS/month
16
Bagy
Belo Horizonte, Minas Gerais, Brazil

A Brazilian e-commerce platform that enables merchants and influencers to create and manage online stores with native social commerce and marketplace capabilities.

99 BRL+/month
17
Olist
Curitiba, Paraná, Brazil

A Brazilian e-commerce platform formerly known as Vnda, now rebranded and integrated into the broader Olist ecosystem for digital retail.

349 BRL+/month
18
Yola
San Francisco, California, United States

A cloud-based, drag-and-drop website builder with e-commerce capabilities.

Free$14.95+/month
19
Irroba
Franca, São Paulo, Brazil

A Brazilian e-commerce platform that enables merchants to create, manage, and scale online stores with tools tailored for the local retail market.

120 BRL+/month
20
PrestaShop
Paris, France

An open-source e-commerce platform based on PHP and MySQL.

FreeOpen source€29/month
-
Hotmart
Belo Horizonte, Brazil

An all-in-one e-commerce platform for selling digital and physical products online, with a strong focus on e-learning and online course distribution.

$$$
22
Cartpanda
Plano, Texas, United States

A digital commerce platform designed to help creators, brands, and online businesses sell products and services with a focus on conversion-optimized checkout and global transactions.

$0.99+/month
23
Salesforce Commerce Cloud
San Francisco, California, United States

A cloud-based SaaS platform that offers B2B and B2C e-commerce functionality, as well as AI-powered tools and automated workflows.

$$$
24
Webflow Ecommerce
San Francisco, California, United States

An e-commerce solution built on the Webflow website builder that lets users design, launch, and manage online stores visually without writing code.

$42+/month
25
Mercado Shops
Montevideo, Uruguay

An online shop solution from Mercado Libre.

👉 See Also

Data is based on the analysis of 65,235 websites from Brazil.
Statistics were last calculated on .
For details, see our methodology and disclaimer.