⚡ E-Commerce Platforms in Portugal

E-commerce platforms are online store builders, shopping cart systems, and specialized software solutions that enable businesses to sell products and services online.

Portugal is a Southern European country with a population of around 10.3 million people.

According to our data, e-commerce platforms are detected on 13.2% of websites from Portugal.

Statistics based on 17K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top e-commerce platforms in Portugal in 2026, based on market share.

The most popular is WooCommerce, which dominates the market with an overwhelming 50.1% share.
It is followed by Shopify with 14% and PrestaShop with 8.1%.

WooCommerce 50.1%
Shopify 14%
PrestaShop 8.1%
Wix eCommerce 3.8%
FareHarbor 2.7%
WordPress Download Manager 2.6%
OpenCart 2.6%
Magento 2.5%
Salesforce Commerce Cloud 1.5%
Squarespace Commerce 1.2%
Ecwid 1.2%
Webnode 0.9%
Webflow Ecommerce 0.7%
nopCommerce 0.7%
Other 7.3%

🚀 Highlights

Here is a list of the top platforms that are more popular in Portugal than worldwide.
Differences between global and country rankings are shown in parentheses.

3. PrestaShop ^(-2)
5. FareHarbor ^(-12)
6. WordPress Download Manager ^(-4)
7. OpenCart ^(-2)
9. Salesforce Commerce Cloud ^(-14)
12. Webnode ^(-23)
13. Webflow Ecommerce ^(-2)
14. nopCommerce ^(-15)
15. Odoo ^(-5)
17. OpenMage ^(-5)

✨ Best E-Commerce Platforms

Below is a more detailed list of the top 25 of the 75 e-commerce platforms used on sites from Portugal, ranked by their market share.

Rank	Name	Market share
1	WooCommerce San Francisco, California, United States A customizable, open-source e-commerce platform built on WordPress that lets businesses sell online and retain full ownership of their site, data, and code. FreeOpen source	50.1%
2	Shopify Ottawa, Ontario, Canada A subscription-based software-as-a-service e-commerce platform that enables businesses to build and manage online stores, process payments, and sell across multiple channels. $27+/month	14%
3	PrestaShop Paris, France An open-source e-commerce platform based on PHP and MySQL. FreeOpen source€29/month	8.1%
4	Wix eCommerce Tel Aviv, Israel An online store solution integrated into the Wix website builder, enabling users to create and manage digital storefronts with built-in tools for product listings, payments, and marketing. $17+/month	3.8%
5	FareHarbor Amsterdam, Netherlands An all-in-one booking and business management platform for tours, activities, rentals, and attractions that helps operators sell and organize reservations online. $$$	2.7%
6	WordPress Download Manager Chittagong, Bangladesh A document management plugin designed to manage downloads, control file access with passwords and member roles, and sell digital products on WordPress sites. FreeOpen source$99	2.6%
7	OpenCart Hong Kong A free open-source e-commerce solution based on PHP and MySQL. FreeOpen source	2.6%
8	Magento San Jose, California, United States A popular open-source e-commerce platform based on PHP and MySQL, owned by Adobe since 2018. FreeOpen source	2.5%
9	Salesforce Commerce Cloud San Francisco, California, United States A cloud-based SaaS platform that offers B2B and B2C e-commerce functionality, as well as AI-powered tools and automated workflows. $$$	1.5%
10	Squarespace Commerce New York, United States An all-in-one e-commerce solution integrated into the Squarespace website builder. $25+/month	1.2%
11	Ecwid Montreal, Quebec, Canada A cloud-based e-commerce platform with built-in management, marketing, and design tools. $5+/month	1.2%
12	Webnode Zurich, Switzerland A drag-and-drop website builder that allows users to create e-commerce, business, and personal websites using a visual editor. Free$4.5+/month	0.9%
13	Webflow Ecommerce San Francisco, California, United States An e-commerce solution built on the Webflow website builder that lets users design, launch, and manage online stores visually without writing code. $42+/month	0.7%
14	nopCommerce Yerevan, Armenia An open-source e-commerce software developed in ASP.NET Core. FreeOpen source$500+	0.7%
15	Odoo Grand Rosière, Belgium An open-source, web-based ERP system that provides integrated business applications including CRM, e-commerce, accounting, inventory, point of sale, and project management. FreeOpen source€14.80+/user/month	0.7%
16	Patreon San Francisco, California, United States A membership platform that allows creators to run a subscription-based service for their content and sell digital products directly to their most dedicated fans. $$$	0.6%
17	OpenMage A community-maintained fork of Magento 1.x to provide long-term support and bug fixes for Magento 1.x installations. FreeOpen source	0.5%
18	Jumpseller A cloud-based e-commerce platform with offices in Portugal and Chile. $12+/month	0.4%
19	VirtueMart Dresden, Germany An open-source e-commerce extension for Joomla! CMS that enables users to build and manage online stores. FreeOpen source	0.4%
20	Drupal Commerce Greenville, South Carolina, United States An open-source e-commerce framework built as a module for the Drupal CMS that provides tools for product catalogs, shopping carts, checkout, and order management. FreeOpen source	0.4%
21	SAP Commerce Cloud Walldorf, Baden-Württemberg, Germany A comprehensive, modular e-commerce platform that enables companies to build, manage, and optimize their online businesses. $50,000+/year	0.4%
22	ePages Hamburg, Germany A cloud-based e-commerce platform, originally from Germany, that features 24 free themes, a drag-and-drop editor, and integrations with third-party marketing, payment, and content solutions. €5+/month	0.3%
23	Adobe Commerce Cloud San Jose, California, United States A cloud-based e-commerce platform as a service built on Magento. $22,000+/year	0.3%
24	Site.pro Klaipeda, Lithuania An AI website builder for creating websites, landing pages, and e-commerce stores. Free$1.5+/month	0.3%
25	GoDaddy Website Builder Tempe, Arizona, United States An AI-powered website creation platform designed for users with basic computer skills. Free$10.99+/month	0.3%

👉 See Also

🌎 E-Commerce in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 17,020 websites from Portugal.
We currently track the presence of 319 e-commerce platforms across the web.
Of these, 75 were detected on websites from Portugal.
Statistics were last calculated on November 3, 2026.
For more details, see our methodology and disclaimer.