⚡ E-Commerce Platforms in Colombia

E-commerce platforms are online store builders, shopping cart systems, and specialized software solutions that enable businesses to sell products and services online.

Colombia is a South American country with a population of over 52 million people.

According to our data, e-commerce platforms are detected on 23.9% of websites from Colombia.

Statistics based on 6K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top e-commerce platforms in Colombia in 2026, based on market share.

The most popular is WooCommerce with an impressive share of 47.9%, followed by Shopify with 26.6% and VTEX Commerce Platform with 6.5%.

WooCommerce 47.9%
Shopify 26.6%
VTEX Commerce Platform 6.5%
Wix eCommerce 3.4%
PrestaShop 2.9%
WordPress Download Manager 2.4%
Magento 1.5%
GoDaddy Website Builder 1.5%
Ecwid 1.3%
Odoo 0.9%
Jumpseller 0.7%
Tiendanube 0.7%
Webflow Ecommerce 0.7%
Drupal Commerce 0.4%
Other 2.6%

🚀 Highlights

Here is a list of the top platforms that are more popular in Colombia than worldwide.
Differences between global and country rankings are shown in parentheses.

3. VTEX Commerce Platform ^(-25)
4. Wix eCommerce ^(-1)
6. WordPress Download Manager ^(-4)
8. GoDaddy Website Builder ^(-4)
10. Odoo ^(-13)
11. Jumpseller ^(-123)
12. Tiendanube ^(-35)
13. Webflow Ecommerce ^(-2)
14. Drupal Commerce ^(-6)
15. SAP Commerce Cloud ^(-31)

✨ Best E-Commerce Platforms

Below is a more detailed list of the top 25 of the 47 e-commerce platforms used on sites from Colombia, ranked by their market share.

Rank	Name	Market share
1	WooCommerce San Francisco, California, United States A customizable, open-source e-commerce platform built on WordPress that lets businesses sell online and retain full ownership of their site, data, and code. FreeOpen source	47.9%
2	Shopify Ottawa, Ontario, Canada A subscription-based software-as-a-service e-commerce platform that enables businesses to build and manage online stores, process payments, and sell across multiple channels. $39+/month	26.6%
3	VTEX Commerce Platform London, United Kingdom A cloud-native SaaS e-commerce platform for B2B and B2C businesses that enables unified digital commerce operations across multiple sales channels. $$$	6.5%
4	Wix eCommerce Tel Aviv, Israel An online store solution integrated into the Wix website builder, enabling users to create and manage digital storefronts with built-in tools for product listings, payments, and marketing. $17+/month	3.4%
5	PrestaShop Paris, France An open-source e-commerce platform based on PHP and MySQL. FreeOpen source€29/month	2.9%
6	WordPress Download Manager Chittagong, Bangladesh A document management plugin designed to manage downloads, control file access with passwords and member roles, and sell digital products on WordPress sites. FreeOpen source$99	2.4%
7	Magento San Jose, California, United States A popular open-source e-commerce platform based on PHP and MySQL, owned by Adobe since 2018. FreeOpen source	1.5%
8	GoDaddy Website Builder Tempe, Arizona, United States An AI-powered website creation platform designed for users with basic computer skills. Free$10.99+/month	1.5%
9	Ecwid Montreal, Quebec, Canada A cloud-based e-commerce platform with built-in management, marketing, and design tools. $5+/month	1.3%
10	Odoo Grand Rosière, Belgium An open-source, web-based ERP system that provides integrated business applications including CRM, e-commerce, accounting, inventory, point of sale, and project management. FreeOpen source	0.9%
11	Jumpseller A cloud-based e-commerce platform with offices in Portugal and Chile. $12+/month	0.7%
12	Tiendanube Buenos Aires, Argentina An Argentina-based e-commerce platform that lets merchants build and run online stores with tools tailored to Latin American business needs. Free24,999 ARS/month	0.7%
13	Webflow Ecommerce San Francisco, California, United States An e-commerce solution built on the Webflow website builder that lets users design, launch, and manage online stores visually without writing code. $42+/month	0.7%
14	Drupal Commerce Greenville, South Carolina, United States An e-commerce solution based on Drupal CMS that provides a framework for building online stores and managing product catalogs, orders, and customer profiles. FreeOpen source	0.4%
15	SAP Commerce Cloud Walldorf, Baden-Württemberg, Germany A comprehensive, modular e-commerce platform that enables companies to build, manage, and optimize their online businesses. $50,000+/year	0.4%
16	J2Store Coimbatore, Tamil Nadu, India An open-source e-commerce extension for Joomla that is no longer maintained. FreeOpen sourceLegacy	0.3%
17	Justo Santiago, Chile A Chilean e-commerce, point of sale and reservation system for restaurants, bars and coffee shops.	0.3%
18	OpenMage A community-maintained fork of Magento 1.x to provide long-term support and bug fixes for Magento 1.x installations. FreeOpen source	0.2%
19	Teachable New York, United States An all-in-one cloud-based platform for creating, marketing, and selling online courses with a fully hosted environment and built-in payment processing. $39+/month	0.2%
20	WHMCS London, United Kingdom A self-hosted recurring billing and automation platform used by web hosting providers to manage clients, services, and payments. $29.95+/month	0.2%
21	Hotmart Belo Horizonte, Brazil An all-in-one e-commerce platform for selling digital and physical products online, with a strong focus on e-learning and online course distribution. $$$	0.2%
22	WebSite X5 Ivrea, Italy A website builder software for Windows that lets users create websites, blogs, online stores, digital photo albums, and interactive presentations using a visual interface. $29.95+	0.2%
23	Ubercart An open-source e-commerce solution for Drupal. FreeOpen source	0.2%
24	OpenCart Hong Kong A free open source e-commerce solution based on PHP and MySQL. FreeOpen source	0.1%
25	Yampi Ibitinga, São Paulo, Brazil A Brazilian all-in-one e-commerce platform that enables merchants to create and manage online stores with tailored tools for the local market. Free47 BRL+/month	0.1%

👉 See Also

🌎 E-Commerce in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 6,320 websites from Colombia.
We currently track the presence of 310 e-commerce platforms across the web.
Of these, 47 were detected on websites from Colombia.
Statistics were last calculated on May 5, 2026.
For more details, see our methodology and disclaimer.