⚡ Email Marketing in Ghana

Email marketing is a digital communication method used by organizations to send promotional messages such as campaigns, product announcements, and special offers to recipients.

Ghana is a West African country with a population of over 34 million people.

According to our research, email marketing platforms are detected on 10.1% of websites from Ghana.

⭐ Most Popular in 2026

The following chart shows the top email marketing platforms in Ghana in 2026, based on market share.

The most popular is Mailchimp, which dominates the market with a substantial 68.7% share.
It is followed by OneSignal with 25.4% and Brevo with 4.5%.

Mailchimp 68.7%
OneSignal 25.4%
Brevo 4.5%
Icegram Express 3%
Mailmunch 1.5%

🚀 Highlights

Here is a list of the top platforms that are more popular in Ghana than worldwide.
Differences between global and country rankings are shown in parentheses.

2. OneSignal ^(-1)
3. Brevo ^(-4)
4. Icegram Express ^(-9)
5. Mailmunch ^(-6)

✨ Best Email Marketing Platforms

Below is a more detailed list of 5 email marketing platforms used on sites from Ghana, ranked by their market share.

Rank	Name	Market share
1	Mailchimp Atlanta, Georgia, United States A marketing automation and email marketing platform that enables businesses to create, send, and manage both bulk marketing campaigns and transactional emails. Free$13+/month	68.7%
2	OneSignal San Mateo, California, United States An omnichannel customer engagement platform that allows businesses to send push notifications, emails, SMS, in-app messages, and live updates across web and mobile. Free$19+/month	25.4%
3	Brevo Paris, France A cloud-based CRM and email marketing platform that combines multichannel messaging, marketing automation, and contact management in a unified interface. Free$9+/month	4.5%
4	Icegram Express Covina, California, United States A privacy-focused email marketing and newsletter plugin for WordPress and WooCommerce. FreeOpen source$129+/year	3%
5	Mailmunch San Francisco, California, United States A suite of email marketing tools designed to capture leads from your website and convert them into customers. $19.99+/month	1.5%

👉 See Also

🌎 Email Marketing in other countries

Data is based on the analysis of 662 websites from Ghana.
Statistics were last calculated on March 21, 2026.
For details, see our methodology and disclaimer.