Identity Resolution Software Ranked #26–#33 in the United States by Market Share (2026)

📈 Identity Resolution Software Ranked #26–#33 in the United States

Identity resolution software matches data from multiple sources to create a unified profile of a user or company across devices, websites, and platforms by linking identifiers such as email addresses, cookies, and device IDs.

The United States of America (USA) is a North American country with a population of over 341 million people.

Statistics based on 614K+ analyzed websites. About this data

The following list shows the identity resolution software ranked from 26th to 33rd out of 33 used on websites in the United States.

Rank	Name	Market share
26	Whois Visiting Northampton, United Kingdom A qualitative data platform that identifies companies visiting your website using reverse IP tracking. $69+/month	0.3%
27	CustomerLabs Chennai, Tamil Nadu, India A first-party data platform that provides data collection, management, and activation across platforms. $99+/month	0.2%
28	Zeotap Berlin, Germany An customer data platform that empowers brands to integrate, unify, segment and orchestrate customer data, featuring drag-and-drop interface for data management, out-of-the-box machine learning models, and cookieless ID support. $$$	0.08%
29	SalesViewer Bochum, Germany A sales tracking and lead generation platform that identifies anonymous website visitors and translates their visits into B2B sales and marketing signals. €99+/month	0.07%
30	User.com Hem, France A business intelligence and marketing automation platform that includes omnichannel CRM, conversational support, and email marketing tools. $$$	0.07%
31	Informatica Redwood City, California, United States A cloud-based data management platform that uses AI to help businesses process and analyze data from different sources. $$$	0.03%
32	Gravito Helsinki, Finland A Finnish consent management platform with built-in identity resolution. $$$	0.01%
33	OnAudience London, United Kingdom Empowers AdTech and MarTech ecosystems by providing privacy-safe mobile, desktop, and CTV data based on cookieless solutions. $500+/month	0.01%

👉 See Also

🌎 Identity Resolution in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 614,767 websites from the United States.
We currently track the presence of 34 identity resolution software solutions across the web.
Of these, 33 were detected on websites from the United States.
Statistics were last calculated on August 4, 2026.
For more details, see our methodology and disclaimer.