⚡ Image Optimization in China

Image optimization services are used to reduce image file sizes, convert formats, serve images through global CDNs, and automate responsive resizing to improve website speed and user experience.

China is an East Asian country with a population of around 1.4 billion people.

According to our statistics, image optimization tools are used on 0.3% of websites from China.

Statistics based on 84K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top image optimization tools in China in 2026, based on market share.

The most popular is NitroPack with a share of 25.9%, followed by Smush with 16.2% and Imgix with 13.6%.

NitroPack 25.9%
Smush 16.2%
Imgix 13.6%
EWWW Image Optimizer 12.7%
Cloudflare Images 10.1%
Cloudinary 7.9%
Optimole 6.1%
ShortPixel 5.3%
wsrv.nl 1.8%
ImageKit 0.9%
Cloudimage 0.4%
Gumlet 0.4%
TwicPics 0.4%

🚀 Highlights

Here is a list of the top tools that are more popular in China than worldwide.
Differences between global and country rankings are shown in parentheses.

1. NitroPack ^(-2)
3. Imgix ^(-2)
5. Cloudflare Images ^(-4)
9. wsrv.nl ^(-4)
13. TwicPics ^(-1)

✨ Best Image Optimization Tools

Below is a more detailed list of 13 image optimization tools used on sites from China, ranked by their market share.

Rank	Name	Market share
1	NitroPack Sofia, Bulgaria A performance optimization solution for WordPress, WooCommerce, Magento, and OpenCart that offers caching, code, image, and font optimization, and a built-in CDN. $17.50+/month	25.9%
2	Smush Melbourne, Australia An image optimization plugin for WordPress that allows you to optimize and resize images, enable lazy loading, and compress media files in background mode. Free$36+/year	16.2%
3	Imgix San Francisco, California, United States A service that combines real-time image processing, asset management, and CDN. $25+/month	13.6%
4	EWWW Image Optimizer Glendive, Montana, United States A WordPress plugin that compresses and optimizes JPG, PNG, GIF, and SVG images. FreeOpen source$8+/month	12.7%
5	Cloudflare Images San Francisco, California, United States A robust, cloud-native image pipeline that ingests, stores, optimizes, and delivers images across a global network. Free$$$	10.1%
6	Cloudinary Santa Clara, California, United States A cloud-based image and video API platform that provides tools for uploading, managing, transforming, optimizing, and delivering digital media assets. Free$99+/month	7.9%
7	Optimole Bucharest, Romania A service that optimizes and serves images for websites. Free$22.99+/month	6.1%
8	ShortPixel Bucharest, Romania An image optimization service with WebP and AVIF support and CDN delivery. FreeOpen source$9.99+/month	5.3%
9	wsrv.nl A free image resize and cache service backed by Cloudflare. FreeOpen source	1.8%
10	ImageKit New Delhi, India A media CDN that optimizes and transforms images and videos. Free$89+/month	0.9%
11	Cloudimage Lyon, France A media optimization service that converts images to the optimal format, adjusts the size-quality ratio, and delivers them via its own CDN. Free$32+/month	0.4%
12	Gumlet Singapore A cloud-based video and image optimization and delivery service. Free$19+/month	0.4%
13	TwicPics St. Gallen, Switzerland A SaaS solution for real-time optimization and delivery of images and videos. Free$19+	0.4%

👉 See Also

🌎 Image Optimization in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 84,392 websites from China.
We currently track the presence of 17 image optimization tools across the web.
Of these, 13 were detected on websites from China.
Statistics were last calculated on June 20, 2026.
For more details, see our methodology and disclaimer.