Google Cloud Load Balancing

Google, Mountain View, California, United States

Google Cloud Load Balancing is a managed load balancing service that distributes application traffic across virtual machines and containers on Google Cloud.

It supports global and regional load balancing, a single anycast IP address for worldwide deployments, automatic scaling without pre-warming, integration with Cloud CDN and Cloud Armor, and uses Envoy and Google Front End proxies to route and manage traffic.

According to our data, Google Cloud Load Balancing is the second most popular load balancer on the web.
It has 19.5% of the load balancer market share and is detected on 1.3% of all websites.

Statistics based on 3.6M+ analyzed websites. About this data

💸 Pricing

Google Cloud Load Balancing is a commercial product priced starting at $0.025 per unit per hour.

Forwarding rules
First 5 $0.025/unit/hour
Additional $0.01/rule/hour
Inbound data $0.008+/GB
Outbound data $0.008+/GB

📊 Rankings and Market Share

🏆 Google Cloud Load Balancing Awards

⚡ Sites Using Google Cloud Load Balancing

We have data on 45,905 websites that use Google Cloud Load Balancing. Here is a list of some of the top ranked ones.

The highest rated site using Google Cloud Load Balancing is linkedin.com.

#WebsiteRankCountryLanguage
1 linkedin.com #9 United States English
2 bitly.com #17 American English
3 nature.com #86 English
4 etsy.com #93 United States American English
5 snapchat.com #98 United States American English
6 uber.com #117 United States English
7 dmm.co.jp #149 Japan English
8 arxiv.org #155 United States English
9 springer.com #161 Netherlands English
10 jotform.com #173 United States English
11 spiegel.de #232 Germany German
12 newsweek.com #251 United States English
13 apnews.com #267 United States English
14 repubblica.it #296 Italy Italian
15 homedepot.com #323 English
16 disneyplus.com #324 English
17 bol.com #347 Netherlands Dutch
18 theconversation.com #367 United States English
19 indiamart.com #374 India English
20 semrush.com #378 United States English

📈 Usage Statistics

Most of the sites that use Google Cloud Load Balancing:

Most of the sites using Google Cloud Load Balancing are from the United States, the United Kingdom, and Japan.

  • United States 25.5%
  • United Kingdom 6.7%
  • Japan 6.2%
  • Germany 4.5%
  • British Virgin Islands 4.1%
  • Canada 3.8%
  • France 3.8%
  • Brazil 3.7%
  • Australia 3.1%
  • Other 38.6%

Most Google Cloud Load Balancing users speak English, Japanese, or German.

  • English 67.1%
  • Japanese 4.7%
  • German 4.5%
  • Spanish 4.3%
  • French 3.5%
  • Portuguese 3.2%
  • Italian 1.8%
  • Chinese 1.5%
  • Dutch 1.4%
  • Other 8%

Google Cloud Load Balancing is especially popular on .com and .org top-level domains.

  • .com 50.8%
  • .org 8.1%
  • .net 2.6%
  • .co.uk 2.4%
  • .de 2.2%
  • .com.br 2.1%
  • .ca 1.4%
  • .jp 1.2%
  • .it 1.2%
  • Other 28%

The primary market segments for websites utilizing Google Cloud Load Balancing include business, marketing and merchandising, and online shopping.

  • Business 17.8%
  • Marketing/Merchandising 11.3%
  • Online Shopping 7.6%
  • Entertainment 5%
  • Education/Reference 4.9%
  • Internet Services 4.7%
  • Sports 4.1%
  • Travel 3.8%
  • Blogs/Wiki 3.2%
  • Other 37.6%

🕵️ Similar Technologies

These are some of the best Google Cloud Load Balancing alternatives.

RankName
1
Varnish
Stockholm, Sweden

An open-source web application accelerator, also known as a caching HTTP reverse proxy.

FreeOpen source$1,500+/year
6
Envoy
San Francisco, California, United States

A high-performance, open-source edge and service proxy designed for cloud-native applications and large microservice "service mesh" architectures.

FreeOpen source
10
Google Front End
Mountain View, California, United States

Google's globally distributed reverse proxy that accepts client connections at the network edge and routes requests to Google services.

$$$
11
Heroku Vegur
San Francisco, California, United States

Open-source proxy and load balancing software.

FreeOpen source
14
HAProxy
Newton, Massachusetts, United States

A high-performance reverse proxy and load balancer for TCP- and HTTP-based applications.

FreeOpen source$$$

🆚 Compare Alternatives

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💬 Frequently Asked Questions

What is the company behind Google Cloud Load Balancing?

Google Cloud Load Balancing is owned by Google LLC, headquartered in Mountain View, California, United States.

Does Google Cloud Load Balancing offer a free plan?

No, Google Cloud Load Balancing is a paid solution.

How much does Google Cloud Load Balancing cost?

Google Cloud Load Balancing is priced from $0.025 per unit per hour for the First 5 plan.

Which country uses Google Cloud Load Balancing the most?

The majority of Google Cloud Load Balancing users are from the United States.

Who uses Google Cloud Load Balancing?

According to our data, Google Cloud Load Balancing is used on thousands of sites, including such established ones as linkedin.com, bitly.com, and nature.com.

Is Google Cloud Load Balancing used on government websites?

Overall, we found Google Cloud Load Balancing on 28 government sites in the United States.

Do academic institutions use Google Cloud Load Balancing?

Yes. Overall, we know of 50 academic websites in the United States that use Google Cloud Load Balancing.

How does Google Cloud Load Balancing compare to its competitors?

Google Cloud Load Balancing is one of the most popular load balancers, second only to Varnish.

What are the alternatives to Google Cloud Load Balancing?

Alternatives and possible competitors to Google Cloud Load Balancing may include Google Front End, Envoy, and Heroku Vegur.

👉 See Also

🗃️ About This Data