⚡ Search Engine Optimization Tools in Indonesia

Search engine optimization (SEO) tools help website owners identify and fix technical issues, optimize metadata and structured data, monitor site performance and content health, and better understand how their pages are crawled, indexed, and ranked by search engines.

Indonesia is a Southeast Asian country with a population of over 279 million people.

According to our research, search engine optimization tools are used on 24.8% of websites from Indonesia.

⭐ Most Popular in 2026

The following chart shows the top SEO tools on websites in Indonesia in 2026, based on market share.

The most popular is Yoast SEO with an impressive share of 49.6%, followed by Web Vitals with 25.1% and Rank Math with 11.4%.

Yoast SEO 49.6%
Web Vitals 25.1%
Rank Math 11.4%
All in One SEO 10.9%
Ahrefs 3.2%
Schema & Structured Data 0.6%
SEO Framework 0.4%
Schema.press 0.3%
Schema Pro 0.3%
Squirrly SEO 0.2%
Majestic 0.1%
SmartCrawl 0.1%
Avada SEO Suite 0.07%
Monsido 0.07%
Prerender 0.05%

🚀 Highlights

Here is a list of the top tools that are more popular in Indonesia than worldwide.
Differences between global and country rankings are shown in parentheses.

2. Web Vitals ^(-4)
6. Schema & Structured Data ^(-2)
8. Schema.press ^(-4)
10. Squirrly SEO ^(-6)
11. Majestic ^(-10)
15. Prerender ^(-5)
16. Seobility ^(-2)
17. Clearfy ^(-5)
18. WordLift ^(-7)
22. All In One Schema Rich Snippets ^(-2)

✨ Best SEO Tools

Below is a more detailed list of 22 SEO tools used on sites from Indonesia, ranked by their market share.

Rank	Name	Market share
1	Yoast SEO Wijchen, Netherlands A WordPress search engine optimization plugin that helps optimize website content, metadata, and technical SEO settings to improve visibility in search engines. Free$99/year	49.6%
2	Web Vitals Mountain View, California, United States A tiny JavaScript library for measuring the Web Vitals metrics on real users. FreeOpen source	25.1%
3	Rank Math New Delhi, India A search engine optimization plugin for WordPress that makes it easy to optimize content with built-in suggestions based on widely accepted best practices. Free$7.99+/month	11.4%
4	All in One SEO West Palm Beach, Florida, United States A WordPress SEO plugin that helps optimize websites for search engines by managing metadata, sitemaps, and structured data. Free$49.60+/year	10.9%
5	Ahrefs Singapore A subscription-based all-in-one SEO toolset that includes Site Audit, Website Authority Checker, Keywords Explorer, Rank Tracker, Backlink Checker and more. $129+/month	3.2%
6	Schema & Structured Data Hyderabad, India Adds Google Rich Snippets markup according to Schema.org guidelines to structure your site for SEO. FreeOpen source$99+/year	0.6%
7	SEO Framework Alphen aan den Rijn, Netherlands A feature-complete, fully automated SEO plugin for WordPress. Free$84+/year	0.4%
8	Schema.press Houston, Texas, United States A WordPress plugin that automatically generates Schema.org structured data markup in JSON-LD format. Free$79.20+/year	0.3%
9	Schema Pro Pune, Maharashtra, India A WordPress plugin that allows website owners & marketers to create schema markup without writing a single line of code. $69+/year	0.3%
10	Squirrly SEO London, United Kingdom An all-in-one SEO plugin for WordPress featuring an AI SEO Assistant for expert guidance, keyword research and analysis, and post and page optimization. Free$9.99+/month	0.2%
11	Majestic Birmingham, United Kingdom A commercial SEO tool for checking backlinks, comparing metrics, and tracking the dynamics of a website's backlink profile over time. $49.99+/month	0.1%
12	SmartCrawl Melbourne, Australia The smart WordPress SEO plugin that analyzes and optimizes. Free$36+/year	0.1%
13	Avada SEO Suite Hanoi, Vietnam A Shopify application that includes an SEO audit, speed optimizer with image compression, schema markup, and sitemaps. Free$34.95+/month	0.07%
14	Monsido Boston, Massachusetts, United States A comprehensive website governance platform with a focus on accessibility. $$$	0.07%
15	Prerender Seattle, Washington, United States A middleware that pre-renders JavaScript-powered websites into static HTML files, ensuring that search engine crawlers can access and index the content effectively. Free$90+/month	0.05%
16	Seobility Nuremberg, Germany An all-in-one SEO software designed to improve search engine rankings of websites. Free€49.90+/month	0.04%
17	Clearfy Tbilisi, Georgia A WordPress optimization plugin able to minify HTML, CSS & JS, improve SEO and increase website security. FreeOpen source$39+	0.02%
18	WordLift Rome, Italy An AI-powered SEO platform that enhances brand visibility across search engines, including AI assistants and next-generation platforms. €200+/month	0.01%
19	SEOmatic Webster, New York, United States An SEO plugin for Craft CMS to manage meta tags, JSON-LD microdata, Twitter Cards tags, Facebook OpenGraph tags, sitemaps and robots.txt directives. $99/year	0.01%
20	Siteimprove Copenhagen, Denmark A cloud SaaS platform for optimizing accessibility, digital governance, user experience analytics and search marketing. $$$	0.01%
21	Yext New York, United States A cloud-based digital experience platform that includes listings management, generative AI and SEO tools, a natural language search engine and analytics. $499+/year	0.01%
22	All In One Schema Rich Snippets Pune, Maharashtra, India A WordPress plugin to implement rich snippets in search results to increase CTR and improve rankings. FreeOpen source	0.01%

👉 See Also

🌎 SEO in other countries

Data is based on the analysis of 33,096 websites from Indonesia.
Statistics were last calculated on March 30, 2026.
For details, see our methodology and disclaimer.