⚡ URL Shorteners in Japan

URL shorteners are online tools that convert long web addresses into shorter, easier-to-use links, often with analytics and customization options.

Japan is an East Asian country with a population of around 125 million people.

According to our data, URL shorteners are used on 1.5% of websites from Japan.

⭐ Most Popular in 2026

The following chart shows the top URL shorteners in Japan in 2026, based on market share.

The most popular is Amzn.to with an impressive share of 37.8%, followed by Bitly with 22.2% and t.co with 21.6%.

Amzn.to 37.8%
Bitly 22.2%
t.co 21.6%
Linkfire 11.4%
g.co 2.4%
Apple URL Shortener 2.2%
EepURL 2.1%
TinyURL 1.8%
Fb.me 1.7%
Is.gd 0.8%
Cuttly 0.3%
Tiny.cc 0.2%
Lnkd.in 0.2%
Rebrandly 0.2%
Geniuslink 0.1%

🚀 Highlights

Here is a list of the top shorteners that are more popular in Japan than worldwide.
Differences between global and country rankings are shown in parentheses.

1. Amzn.to ^(-2)
3. t.co ^(-1)
4. Linkfire ^(-4)
6. Apple URL Shortener ^(-6)
9. Fb.me ^(-1)
10. Is.gd ^(-6)
12. Tiny.cc ^(-9)
13. Lnkd.in ^(-6)

✨ Best URL Shorteners

Below is a more detailed list of 19 URL shorteners used on sites from Japan, ranked by their market share.

Rank	Name	Market share
1	Amzn.to Seattle, Washington, United States A link shortener used to shorten Amazon affiliate links.	37.8%
2	Bitly New York, United States A URL shortening and link management platform that converts long URLs into short redirects while providing tools to organize, track, and optimize shared links across digital channels. Free$10+/month	22.2%
3	t.co Bastrop, Texas, United States A link shortener used by Twitter to protect users from harmful links.	21.6%
4	Linkfire Copenhagen, Denmark A music marketing and analytics platform used by labels and artists to create smart links and landing pages that let fans listen to their releases. $26.99+/month	11.4%
5	g.co Mountain View, California, United States A URL shortener used exclusively by Google for its own products.	2.4%
6	Apple URL Shortener Cupertino, California, United States A link service used to link to the App Store, Apple Music, and other Apple resources.	2.2%
7	EepURL Atlanta, Georgia, United States A trackable URL shortening service for Mailchimp customers.	2.1%
8	TinyURL Sioux Falls, South Dakota, United States One of the oldest URL shortening services, operating since 2002. Free$12.99+/month	1.8%
9	Fb.me Menlo Park, California, United States A Facebook URL shortener that can be used for profiles and pages.	1.7%
10	Is.gd Glasgow, Scotland, United Kingdom A free service for shortening web addresses and other URLs.	0.8%
11	Cuttly Gdansk, Poland An advanced URL shortener with link analytics, QR codes, microsites, and surveys. Free$12+/month	0.3%
12	Tiny.cc A link management platform that offers branded short links, retargeting pixels and custom keyword URLs. Free$5+/month	0.2%
13	Lnkd.in Mountain View, California, United States A URL shortener for LinkedIn content.	0.2%
14	Rebrandly Dublin, Ireland A platform for branded short links with retargeting. Free$14+/month	0.2%
15	Geniuslink Seattle, Washington, United States An intelligent URL shortener and affiliate link management platform that helps publishers route users to the most relevant shopping destination based on context. $6+/month	0.1%
16	T.ly A URL-shortening service that focuses on simplicity and efficiency.	0.1%
17	ShortURL A tool to shorten a long link and create a short URL that is easy to share.	0.09%
18	Short.io Claymont, Delaware, United States A white label URL shortener that creates short links on branded domains. Free$5+/month	0.09%
19	Ow.ly Vancouver, British Columbia, Canada The URL shortener built into Hootsuite social management software.	0.09%

👉 See Also

🌎 URL Shorteners in other countries

Data is based on the analysis of 157,205 websites from Japan.
Statistics were last calculated on March 21, 2026.
For details, see our methodology and disclaimer.