⚡ URL Shorteners in Sweden

URL shorteners are online services that convert long web addresses into shorter links that are easier to share, remember, and manage across websites, social media, and printed materials.

Sweden is a Northern European country with a population of over 10.5 million people.

According to our data, URL shorteners are used on 1.1% of websites from Sweden.

Statistics based on 35K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top URL shorteners in Sweden in 2026, based on market share.

The most popular is EepURL with an impressive share of 43.9%, followed by Bitly with 21.8% and t.co with 10.8%.

EepURL 43.9%
Bitly 21.8%
t.co 10.8%
Fb.me 7.4%
g.co 7.1%
Linkfire 3.9%
TinyURL 2.4%
Apple URL Shortener 1.3%
Lnkd.in 1.3%
Amzn.to 1.1%
ShortURL 0.8%
Short.io 0.5%
Rebrandly 0.3%

🚀 Highlights

Here is a list of the top shorteners that are more popular in Sweden than worldwide.
Differences between global and country rankings are shown in parentheses.

1. EepURL ^(-1)
3. t.co ^(-1)
4. Fb.me ^(-4)
6. Linkfire ^(-1)
8. Apple URL Shortener ^(-5)
9. Lnkd.in ^(-9)
11. ShortURL ^(-1)
12. Short.io ^(-3)

✨ Best URL Shorteners

Below is a more detailed list of 13 URL shorteners used on sites from Sweden, ranked by their market share.

Rank	Name	Market share
1	EepURL Atlanta, Georgia, United States A URL shortening and click tracking service created by Mailchimp for newsletters, signup forms, and campaign pages.	43.9%
2	Bitly New York, United States A URL shortening and link management platform that converts long URLs into short redirects while providing tools to organize, track, and optimize shared links across digital channels. Free$10+/month	21.8%
3	t.co Bastrop, Texas, United States A URL shortening service used by X to wrap links shared in posts and direct messages, helping protect users from malicious websites and phishing attacks. Free	10.8%
4	Fb.me Menlo Park, California, United States A Facebook URL shortener that can be used for profiles and pages.	7.4%
5	g.co Mountain View, California, United States A URL shortening service used exclusively by Google to create shortcut links for its own products, services, and official webpages.	7.1%
6	Linkfire Copenhagen, Denmark A music marketing and analytics platform used by labels and artists to create smart links and landing pages that let fans listen to their releases. $26.99+/month	3.9%
7	TinyURL Sioux Falls, South Dakota, United States One of the oldest URL shortening services, operating since 2002, that generates compact redirect links for websites, emails, social media, and marketing campaigns. Free$12.99+/month	2.4%
8	Apple URL Shortener Cupertino, California, United States A link service used to link to the App Store, Apple Music, and other Apple resources.	1.3%
9	Lnkd.in Mountain View, California, United States A URL shortener for LinkedIn content.	1.3%
10	Amzn.to Seattle, Washington, United States Amazon's URL shortening service used to create compact, trackable affiliate and product links. Free	1.1%
11	ShortURL A tool to shorten a long link and create a short URL that is easy to share.	0.8%
12	Short.io Claymont, Delaware, United States A white label URL shortener that creates short links on branded domains. Free$5+/month	0.5%
13	Rebrandly Dublin, Ireland A platform for branded short links with retargeting. Free$14+/month	0.3%

👉 See Also

🌎 URL Shorteners in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 35,139 websites from Sweden.
We currently track the presence of 26 URL shorteners across the web.
Of these, 13 were detected on websites from Sweden.
Statistics were last calculated on September 15, 2026.
For more details, see our methodology and disclaimer.