⚡ Video Platforms in Bulgaria

Online video platforms allow users to watch, upload, and share video content over the Internet through web-based players and applications.

Bulgaria is a Southeastern European country with a population of around 6.5 million people.

According to our research, video platforms are used on 22.9% of websites from Bulgaria.

⭐ Most Popular in 2026

The following chart shows the top video platforms in Bulgaria in 2026, based on market share.

The most popular is YouTube, which dominates the market with an overwhelming 95% share.
It is followed by TikTok with 14.2% and Vimeo with 7.6%.

🚀 Highlights

Here is a list of the top platforms that are more popular in Bulgaria than worldwide.
Differences between global and country rankings are shown in parentheses.

✨ Best Video Platforms

Below is a more detailed list of 15 video platforms used on sites from Bulgaria, ranked by their market share.

RankNameMarket share
1
YouTube
Mountain View, California, United States

The world's largest online video platform and social media service owned by Google that lets users watch, comment on, and upload videos, as well as subscribe to channels.

Free$7.99+/month
2
TikTok
Haidian, Beijing, China

A Chinese social media platform focused on short-form videos.

Free
3
Vimeo
New York, United States

A video hosting and video marketing platform that enables creators, filmmakers, marketers, educators, and businesses to upload, manage, and distribute professional video content.

Free$20+/month
4
Wistia
Cambridge, Massachusetts, United States

A video marketing platform for businesses that combines video hosting, creation, and analytics to support marketing and lead generation workflows.

Free$99+/month
5
Twitch
Seattle, Washington, United States

A live video streaming service owned by Amazon that focuses on video game broadcasting as well as interactive content such as esports, music, and creative streams.

Free$11.99/month
6
JWP
New York, United States

A video streaming platform and video hosting service with monetization capabilities.

$$$
7
Brightcove
Boston, Massachusetts, United States

A cloud-based online video platform focused on enterprise solutions.

$199+/month
8
Dailymotion
Paris, France

A French online video platform owned by Canal+.

Free$$$
9
Cloudflare Stream
San Francisco, California, United States

A video-on-demand and live streaming service that leverages Cloudflare's global CDN.

$5+/month
10
Vidyard
Kitchener, Ontario, Canada

An online video hosting and creation platform tailored to marketing and sales teams that enables businesses to upload, manage, share, and track video content across email, web, and CRM workflows.

Free$59+/seat/month
11
Loom
Sydney, Australia

A screen recorder and video messaging tool that helps you get your message across through instantly shareable videos.

Free$15+/user/month
12
Kaltura
New York, United States

A video platform that offers a wide range of video products and services for businesses, educational institutions, and other organizations.

$19+/month
13
IBM Video
Armonk, New York, United States

An end-to-end live and on-demand video solution that includes the encoder, multi-CDN delivery, video player and customizable video pages and portals.

$145+/month
14
Odysee
Las Vegas, Nevada, United States

A decentralized, blockchain-based video hosting platform.

Free
15
Rutube
Moscow, Russia

A Russian video hosting platform positioned as a local alternative and functional clone of YouTube for publishing and watching user-generated video content.

Free399 RUB/month

👉 See Also

Data is based on the analysis of 12,959 websites from Bulgaria.
Statistics were last calculated on .
For details, see our methodology and disclaimer.