A/B Testing Tools Ranked #25–#39 in Italy in 2026

📈 A/B Testing Tools Ranked #26–#39 in Italy

A/B testing tools are software solutions that allow users to compare two or more versions of a webpage, application, or element to determine which performs better.

Italy is a Southern European country with a population of around 59 million people.

The following list shows the A/B testing tools ranked from 26th to 39th out of 39 used on websites in Italy.

Rank	Name	Market share
26	Airship San Francisco, California, United States A customer engagement platform that orchestrate journeys in app, on the web, and across all promotional channels like email, push, in-app and SMS. $$$	0.7%
27	Justuno Fairfax, California, United States An AI-powered conversion automation platform for retailers that helps optimize website engagement, capture leads, boost sales, and tailor onsite experiences based on visitor behavior. Free$39+/month	0.5%
28	Intelligems Middletown, Delaware, United States A data-driven profit optimization platform that helps e-commerce merchants optimize their content, prices, discounts, and shipping rates. $99+/month	0.5%
29	Shoplift New York, United States A conversion rate optimization and A/B testing platform built specifically for Shopify. $99+/month	0.5%
30	Visually A no-code conversion rate optimization tool for Shopify that allows customers to A/B test, optimize, and personalize the user experience through a visual editor. $15+/month	0.3%
31	Webtrends Optimize Egham, United Kingdom An enterprise-grade A/B testing and personalisation platform using conversion rate optimisation tools. Free tier$179+/month	0.3%
32	WebEngage Mumbai, India A full-stack marketing automation suite that drives growth for consumer businesses by enabling them to engage users via multiple channels such as Push, In-app, SMS, Email, Facebook, Instagram, and WhatsApp. $199/user/year	0.3%
33	Landingi Dallas, Texas, United States A no-code platform designed to simplify the creation of landing pages for marketing campaigns. Free$29+/month	0.2%
34	Oracle Maxymiser Austin, Texas, United States A cloud-based software that enables marketers to test, target and personalize what a customer sees on a website or app, increasing engagement and revenue.	0.2%
35	Trendemon Netanya, Israel A journey orchestration and personalization platform that optimizes the customer experience on B2B websites. $699+/month	0.2%
36	Uberflip Toronto, Ontario, Canada A cloud-based content experience platform helping mid-market to enterprise-level brands generate leads, accelerate pipelines, and sell better through content. $1,200+/month	0.2%
37	Webflow Optimize San Francisco, California, United States An AI-driven A/B testing and personalization tool from Webflow that lets teams run experiments, tailor multiple site variations, and dynamically deliver personalized experiences to different visitor segments. $299+/month	0.2%
38	Omniconvert Bucharest, Romania A complete conversion optimization solution that integrates A/B testing, personalization, overlays, and surveys. Free$273+/month	0.2%
39	Splitbee San Francisco, California, United States An analytics and conversion tool that helps you understand and improve your site's user experience. Free$14+/month	0.2%

👉 See Also

🌎 A/B Testing in other countries

Data is based on the analysis of 87,898 websites from Italy.
Statistics were last calculated on March 21, 2026.
For details, see our methodology and disclaimer.