⚡ Ad Tracking in Nepal

Ad tracking tools, also known as tracking pixels or advertising tags, are technologies used to measure the effectiveness of online advertising campaigns by recording user interactions and conversions.

Nepal is a South Asian country with a population of over 31 million people.

According to our research, ad tracking tools are used on 7.4% of websites from Nepal.

⭐ Most Popular in 2026

The following chart shows the top ad tracking tools in Nepal in 2026, based on market share.

The most popular is Meta Pixel with a substantial share of 56.7%, followed by Pinterest Analytics with 31.5% and Google Ads with 30.9%.

Meta Pixel 56.7%
Pinterest Analytics 31.5%
Google Ads 30.9%
Microsoft Advertising Tracking 2.2%
Pinterest Tag 0.6%
Google Floodlight 0.6%

🚀 Highlights

Here is a list of the top tools that are more popular in Nepal than worldwide.
Differences between global and country rankings are shown in parentheses.

✨ Best Ad Tracking Tools

Below is a more detailed list of 6 ad tracking tools used on sites from Nepal, ranked by their market share.

Rank	Name	Market share
1	Meta Pixel Menlo Park, California, United States A tracking tool that allows advertisers to measure visitor activity and conversions from ads on Facebook and Instagram.	56.7%
2	Pinterest Analytics San Francisco, California, United States Shows you what paid and organic published content resonates most on Pinterest.	31.5%
3	Google Ads Mountain View, California, United States A pay-per-click advertising platform owned by Google that allows businesses to display ads across Google Search, YouTube, Maps, and a large network of third-party partner sites including ones monetizing through Google AdSense.	30.9%
4	Microsoft Advertising Tracking Redmond, Washington, United States A conversion and audience measurement tool that uses Universal Event Tracking tags to monitor user actions on websites linked to Microsoft Advertising campaigns.	2.2%
5	Pinterest Tag San Francisco, California, United States Allows you to track actions people take on your website after viewing your ad on Pinterest.	0.6%
6	Google Floodlight Mountain View, California, United States A conversion tracking system for Google Marketing Platform.	0.6%

Data is based on the analysis of 2,390 websites from Nepal.
Statistics were last calculated on March 21, 2026.
For details, see our methodology and disclaimer.