⚡ Blogging Platforms in Australia

Blogging platforms are web-based services that allow users to create, publish, and manage blog posts, often combining content creation, hosting, and audience interaction.

Australia is an Oceanian country with a population of over 27 million people.

According to our data, blogging platforms are used on 0.7% of websites from Australia.

Statistics based on 78K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top blogging platforms in Australia in 2026, based on market share.

The most popular is Tumblr with an impressive share of 37.1%, followed by WordPress.com with 28.6% and Medium with 14.3%.

Tumblr 37.1%
WordPress.com 28.6%
Medium 14.3%
Substack 14.1%
Blogger 4.4%
Medium (Hosted) 1.4%
Naver Blog 1%
Substack (Hosted) 1%
Tumblr (Hosted) 0.5%
Movable Type 0.2%

🚀 Highlights

Here is a list of the top platforms that are more popular in Australia than worldwide.
Differences between global and country rankings are shown in parentheses.

1. Tumblr ^(-1)
3. Medium ^(-3)
4. Substack ^(-1)
6. Medium (Hosted) ^(-7)
10. Movable Type ^(-2)

✨ Best Blogging Platforms

Below is a more detailed list of 10 blogging platforms used on sites from Australia, ranked by their market share.

Rank	Name	Market share
1	Tumblr San Francisco, California, United States A blogging and social networking platform that allows users to publish multimedia posts, interact with others, and host blogs on custom domains. Free$6.99/month	37.1%
2	WordPress.com San Francisco, California, United States A managed WordPress platform that handles hosting, performance, security, and maintenance so site owners can focus on content. $4+/month	28.6%
3	Medium San Francisco, California, United States An online publishing platform that allows writers to share articles, stories, and ideas with a built-in audience and content discovery system. $5+/month	14.3%
4	Substack San Francisco, California, United States An online publishing and social platform that enables writers and journalists to create subscription-based newsletters, podcasts, and multimedia content delivered directly to subscribers. Free$$$	14.1%
5	Blogger Mountain View, California, United States A free online blogging platform owned by Google that hosts user blogs on blogspot.com subdomains. Free	4.4%
6	Medium (Hosted) San Francisco, California, United States An online publishing platform that allows users to run blogs on custom domains using its hosting and publishing infrastructure. $5+/month	1.4%
7	Naver Blog Seongnam, Korea A free blogging platform operated by the South Korean company Naver. Free	1%
8	Substack (Hosted) San Francisco, California, United States A newsletter publishing platform that also provides hosted blogs with support for custom domains. Free$50	1%
9	Tumblr (Hosted) San Francisco, California, United States A blogging platform that lets users connect custom domains to their blogs. Free$6.99/month	0.5%
10	Movable Type Tokyo, Japan A weblog publishing system written in Perl. FreeOpen source	0.2%

👉 See Also

🌎 Blogging Platforms in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 78,427 websites from Australia.
We currently track the presence of 20 blogging platforms across the web.
Of these, 10 were detected on websites from Australia.
Statistics were last calculated on August 13, 2026.
For more details, see our methodology and disclaimer.