⚡ Blogging Platforms in New Zealand

Blogging platforms are web-based services that allow users to create, publish, and manage blog posts, often combining content creation, hosting, and audience interaction.

New Zealand is an Oceanian country with a population of over 5.1 million people.

According to our data, blogging platforms are used on 0.7% of websites from New Zealand.

Statistics based on 15K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top blogging platforms in New Zealand in 2026, based on market share.

The most popular is WordPress.com with an impressive share of 38.6%, followed by Tumblr with 31.7% and Substack with 17.8%.

WordPress.com 38.6%
Tumblr 31.7%
Substack 17.8%
Medium 11.9%
Blogger 4%
Naver Blog 1%
Substack (Hosted) 1%
Blot 1%

🚀 Highlights

Here is a list of the top platforms that are more popular in New Zealand than worldwide.
Differences between global and country rankings are shown in parentheses.

3. Substack ^(-2)
4. Medium ^(-2)
7. Substack (Hosted) ^(-1)
8. Blot ^(-8)

✨ Best Blogging Platforms

Below is a more detailed list of 8 blogging platforms used on sites from New Zealand, ranked by their market share.

Rank	Name	Market share
1	WordPress.com San Francisco, California, United States A managed WordPress platform that handles hosting, performance, security, and maintenance so site owners can focus on content. $4+/month	38.6%
2	Tumblr San Francisco, California, United States A blogging and social networking platform that allows users to publish multimedia posts, interact with others, and host blogs on custom domains. Free$6.99/month	31.7%
3	Substack San Francisco, California, United States An online publishing and social platform that enables writers and journalists to create subscription-based newsletters, podcasts, and multimedia content delivered directly to subscribers. Free$$$	17.8%
4	Medium San Francisco, California, United States An online publishing platform that allows writers to share articles, stories, and ideas with a built-in audience and content discovery system. $5+/month	11.9%
5	Blogger Mountain View, California, United States A free online blogging platform owned by Google that hosts user blogs on blogspot.com subdomains. Free	4%
6	Naver Blog Seongnam, Korea A free blogging platform operated by the South Korean company Naver. Free	1%
7	Substack (Hosted) San Francisco, California, United States A newsletter publishing platform that also provides hosted blogs with support for custom domains. Free$50	1%
8	Blot United States An open-source publishing platform that turns a folder into a website. FreeOpen source$6/month	1%

👉 See Also

🌎 Blogging Platforms in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 15,294 websites from New Zealand.
We currently track the presence of 20 blogging platforms across the web.
Of these, 8 were detected on websites from New Zealand.
Statistics were last calculated on August 13, 2026.
For more details, see our methodology and disclaimer.