🆚 Adobe Audience Manager vs. Nexxen
- 📈 Adobe Audience Manager is much more popular than Nexxen.
- 🌎 Adobe Audience Manager is more popular in the United States, the United Kingdom, and Germany.
- 🌍 Nexxen is more popular in Turkey.
Statistics based on 3.3M+ analyzed websites. About this data
Adobe Audience Manager
NexxenType
Data management platform
Advertising technology
About
Adobe Audience Manager is a data management platform that helps customers build unique audiences from multiple data sources to create valuable segments that can be targeted consistently across channels.
Nexxen is a flexible, video-first, unified demand-side and sell-side advertising platform.
Headquarters
San Jose, California, United States
New York, United States
Pricing
Free version ❌
$150,000+/year
Categories
Popularity
Determined by the number of sites using each technology.
The Adobe Audience Manager DMP is 7 times more popular than Nexxen.
Total websites
Market share
DMP
Popularity by country
Determined by the number of sites detected from each country.
Adobe Audience Manager is more popular in the United States, the United Kingdom, and Germany, while Nexxen is more popular in Turkey.
United States
United Kingdom
Germany
Netherlands
France
Italy
Australia
Turkey
Spain
Canada
Awards
- 🥇 Most popular in the United Kingdom in the DMP category.
- 🥇 Most popular in Germany in the DMP category.
- 🥇 Most popular in the Netherlands in the DMP category.
- 🥇 Most popular in France in the DMP category.
- 🥇 Most popular in Italy in the DMP category.
- 🥈 Second most popular in Turkey in the DMP category.
- ⭐ 4th most popular in Germany in the DMP category.
- ⭐ 4th most popular in France in the DMP category.
- ⭐ 4th most popular in Australia in the DMP category.
- ⭐ 4th most popular in Italy in the DMP category.
Popularity by domain category
Determined by the number of sites in each category.
Adobe Audience Manager is more popular among sites focused on online shopping, business, and marketing and merchandising, while Nexxen is more commonly used on general news sites.
Online Shopping
Business
Marketing/Merchandising
Fashion/Beauty
Finance/Banking
General News
Health
Software/Hardware
Travel
Internet Services
Top sites
Top-ranked sites that use these technologies.
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OpenX🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,375,483 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.