🆚 Amazon Cognito vs. Facebook Login

Compare technologies based on real-world usage data *

📈 Facebook Login is three times more popular than Amazon Cognito.
🌎 Facebook Login is more popular in the United States, Germany, and Poland.
🌍 Amazon Cognito is more popular in the United Kingdom, Ireland, and Norway.

Amazon Cognito

Facebook Login

Type

Authentication service

About

Amazon Cognito is a user identity service by Amazon Web Services that lets you add user sign-up, sign-in, and access control to your web and mobile apps.

A convenient way for Facebook's billions of global users to log into your app or website.

Headquarters

Seattle, Washington, United States

Menlo Park, California, United States

Website

aws.amazon.com/cognito/

developers.facebook.com

Pricing

Free tier ✔️10,000 MAUs + 50 SAML/OIDC MAUs per month

Greater than 10,000 MAUs$0.015/MAU

Free ✔️

Popularity

Determined by the number of sites using each technology.

The Facebook Login authentication service is 3 times more popular than Amazon Cognito.

Total websites

Market share

Authentication

Popularity by country

Determined by the number of sites detected from each country.

Facebook Login is more popular in the United States, Germany, and Poland, while Amazon Cognito is more popular in the United Kingdom, Ireland, and Norway.

United States

United Kingdom

Germany

Poland

Italy

France

Spain

Russia

Ukraine

Israel

Awards

🥈 Second most popular in the United Kingdom in the Authentication category.
⭐ 4th most popular in the Netherlands in the Authentication category.
⭐ 5th most popular in Spain in the Authentication category.
⭐ 5th most popular in Italy in the Authentication category.
⭐ 5th most popular in Brazil in the Authentication category.

🥇 Most popular in Israel in the Authentication category.
🥇 Most popular in the Czech Republic in the Authentication category.
🥇 Most popular in Greece in the Authentication category.
🥇 Most popular in Hungary in the Authentication category.
🥇 Most popular in Uruguay in the Authentication category.

Popularity by domain category

Determined by the number of sites in each category.

Facebook Login is more popular among sites focused on online shopping, marketing and merchandising, and business, while Amazon Cognito is more commonly used on health and finance and banking sites.

Online Shopping

Marketing/Merchandising

Business

Entertainment

Fashion/Beauty

Games

Travel

Blogs/Wiki

Internet Services

Real Estate