🆚 Apollo vs. Lead Forensics

📈 Apollo is twice as popular as Lead Forensics.
🌎 Apollo is more popular in the United States, India, and Canada.
🌍 Lead Forensics is more popular in the United Kingdom, Switzerland, and Belgium.

Statistics based on 3.8M+ analyzed websites. About this data

Apollo

Lead Forensics

Type

Lead generation tool

Visitor identification software

About

Apollo is a sales intelligence and engagement platform designed to give sales teams and marketers the tools they need to efficiently find, engage, and convert prospects.

Lead Forensics is a B2B website visitor identification and lead generation platform that reveals the companies behind anonymous website traffic and converts them into actionable sales leads.

It matches visitor IP addresses against a proprietary B2B database, identifies their companies in real time, and provides firmographic data and contact details of decision-makers.

Headquarters

Covina, California, United States

London, United Kingdom

Website

apollo.io #9,100

leadforensics.com #91,613

Pricing

Free version ✔️

$65+/month

Free version ❌

$6,000+/year

Popularity

Determined by the number of sites using each technology.

The Apollo lead generation tool is 2.2 times more popular than Lead Forensics.

Total websites

Market share

Lead Generation

Visitor Identification

Popularity by country

Determined by the number of sites detected from each country.

Apollo is more popular in the United States, India, and Canada, while Lead Forensics is more popular in the United Kingdom, Switzerland, and Belgium.

United States

United Kingdom

India

Canada

Netherlands

Australia

Germany

Spain

France

Ireland

Awards

🥇 Most popular in the United States in the Sales Engagement category.
🥇 Most popular in the United Kingdom in the Sales Engagement category.
🥇 Most popular in India in the Sales Engagement category.
🥇 Most popular in Australia in the Sales Engagement category.
🥇 Most popular in Canada in the Sales Engagement category.

🥈 Second most popular in the United Kingdom in the Visitor Identification category.
🥈 Second most popular in the United Kingdom in the Lead Generation category.
⭐ 7th most popular in the United States in the Visitor Identification category.
⬆️ 23rd most popular in the United Kingdom in the Analytics category.
⬆️ 61st most popular in the United States in the Analytics category.

Popularity by domain category

Determined by the number of sites in each category.

Apollo is more popular among sites focused on business, Internet services, and software and hardware, while Lead Forensics is more commonly used on online shopping, real estate, and education and reference sites.

Business

Internet Services

Software/Hardware

Marketing/Merchandising

Online Shopping

Real Estate

Job Search

Education/Reference

Finance/Banking

Blogs/Wiki

Top sites

Top-ranked sites that use these technologies.

Name

Rank

#5,796

#6,067

#6,184

#6,660

#8,395

Name

Rank

focusschoolsoftware.com

#1,929

#12,102

#12,966

#14,209

#20,881