🆚 Apple Pay vs. Google Pay

Compare technologies based on real-world usage data *

Type

Payment service
Payment service

About

Apple Pay is a mobile payment and digital wallet service by Apple that lets users make secure contactless and online payments with iPhone, Apple Watch, iPad, Mac, and Vision Pro devices.

It supports tap-to-pay in stores using NFC, payments in apps and on the web, secure tokenization that hides actual card numbers from merchants, biometric authentication such as Face ID or Touch ID, and storage of credit, debit, and prepaid cards in Wallet.

Google Pay is a mobile payment and digital wallet service developed by Google that enables users to make contactless and online payments using supported Android phones, tablets, and wearable devices.

It supports NFC-based tap-to-pay, secure tokenization instead of sharing card numbers, storage of payment cards, transit passes, tickets, and loyalty cards, in-app and web payments, biometric authentication, and broad compatibility with banks and payment networks in many countries.

Headquarters

Cupertino, California, United States
Mountain View, California, United States

Website

Pricing

Free ✔️
Free ✔️

Categories

Payments › Rank #9
Payments › Rank #6

Popularity

Determined by the number of sites using each technology.

The Google Pay payment service is 1.3 times more popular than Apple Pay.
Total websites

Market share

Payments

Popularity by country

Determined by the number of sites detected from each country.

Google Pay is more popular in the United Kingdom, the United States, and the Netherlands, while Apple Pay is more popular in Germany, Spain, and Austria.
Germany
United Kingdom
United States
Netherlands
Czech Republic
France
Italy
Spain
Australia
Poland

Awards

Popularity by domain category

Determined by the number of sites in each category.

Google Pay is more popular among sites focused on online shopping, marketing and merchandising, and business, while Apple Pay is more commonly used on fashion and beauty, and finance and banking sites.
Online Shopping
Marketing/Merchandising
Fashion/Beauty
Business
Travel
Internet Services
Software/Hardware
Sports
Finance/Banking
Real Estate

Top sites

Top-ranked sites that use these technologies.

Name
Rank
View more ➝
Name
Rank
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.