Google Pay
Google, Mountain View, California, United StatesGoogle Pay is a mobile payment and digital wallet service developed by Google that enables users to make contactless and online payments using supported Android phones, tablets, and wearable devices.
It supports NFC-based tap-to-pay, secure tokenization instead of sharing card numbers, storage of payment cards, transit passes, tickets, and loyalty cards, in-app and web payments, biometric authentication, and broad compatibility with banks and payment networks in many countries.
According to our data, Google Pay is the 6th most popular payment service on the web.
It has 6% of the payment market share and is detected on 0.3% of all websites.
- 🏠 Website
- 🏷️ Previous name
- Android Pay
- 🔗 Links
- 👨👩👦👦 Community
Wikipedia
Reddit💸 Pricing
Google Pay is available for free.
📊 Rankings and Market Share
- Payments
- Rank: 6
- Market share: 6%
🏆 Google Pay Awards
- 🥉 Third most popular in the Czech Republic in the Payments category.
- ⭐ 4th most popular in Slovakia in the Payments category.
- ⭐ 4th most popular in Ukraine in the Payments category.
- ⭐ 5th most popular in Poland in the Payments category.
- ⭐ 5th most popular in Denmark in the Payments category.
- ⭐ 5th most popular in Romania in the Payments category.
- ⭐ 5th most popular in Hungary in the Payments category.
- ⭐ 5th most popular in Lithuania in the Payments category.
- ⭐ 5th most popular in Slovenia in the Payments category.
- ⭐ 5th most popular in Estonia in the Payments category.
⚡ Sites Using Google Pay
We have data on 11,644 websites that use the Google Pay payment service. Here is a list of some of the top ranked ones.
The highest rated site using Google Pay is who.int.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | #88 | Switzerland | English | |
| 2 | #259 | English | ||
| 3 |  airbnb.com |
#340 | United States | English |
| 4 | chrome.google.com |
United States | English | |
| 5 | tools.google.com |
United States | English | |
| 6 | #1,297 | American English | ||
| 7 | #1,676 | United States | English | |
| 8 | #1,786 | United States | American English | |
| 9 | #2,379 | English | ||
| 10 | #2,831 | Spain | Spanish | |
| 11 | #2,850 | France | French | |
| 12 | #2,941 | English | ||
| 13 | #3,224 | United Kingdom | English | |
| 14 | #3,250 | Spain | English | |
| 15 | #3,364 | United Kingdom | English | |
| 16 | #3,831 | Australia | English | |
| 17 | #3,906 | United States | English | |
| 18 | #4,061 | United Kingdom | English | |
| 19 | #4,072 | France | French | |
| 20 | #4,178 | Spain | Spanish |
📈 Usage Statistics
Most of the sites that use Google Pay:
- are located in the United States
- have content in English
- use the .com domain extension
- fall into the Online Shopping category.
Most of the sites using Google Pay are from the United States, the United Kingdom, and Germany.
- United States 15.6%
- United Kingdom 15.3%
- Germany 11.3%
- Netherlands 5.8%
- Czech Republic 5.5%
- France 3.9%
- Italy 3.8%
- Australia 3.2%
- Poland 2.9%
- Other 32.7%
Most Google Pay users speak English, German, or Dutch.
- English 53.6%
- German 10.9%
- Dutch 4.6%
- Czech 4.5%
- Spanish 4.5%
- French 4%
- Italian 3%
- Polish 2.3%
- Danish 1.7%
- Other 10.9%
The Google Pay payment service is especially popular on .com, .co.uk, and .de top-level domains.
- .com 40.3%
- .co.uk 8.5%
- .de 7.1%
- .cz 4.3%
- .nl 3.5%
- .com.au 2.4%
- .it 2.3%
- .fr 2.2%
- .pl 1.8%
- Other 27.6%
The primary market segments for websites utilizing Google Pay include online shopping, marketing and merchandising, and business.
- Online Shopping 42.6%
- Marketing/Merchandising 12.5%
- Business 9.6%
- Fashion/Beauty 8.7%
- Travel 3.3%
- Software/Hardware 2.6%
- Internet Services 2.3%
- Sports 2%
- Real Estate 1.9%
- Other 14.5%
🕵️ Similar Technologies
These are some of the best Google Pay alternatives.
Apple Pay
Wero
Venmo
Samsung Pay
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Visa💬 Frequently Asked Questions
What is the company behind Google Pay?
Google Pay is owned by Google LLC, headquartered in Mountain View, California, United States.
Can I use Google Pay for free?
Yes, it is a free payment service.
Which country uses Google Pay the most?
The majority of Google Pay users are from the United States.
Who uses Google Pay?
According to our data, Google Pay is used on thousands of sites, including such established ones as who.int,
tradingview.com, and
airbnb.com.
Is Google Pay used on government websites?
In total, we found Google Pay on 2 government sites in the United States.
Do academic institutions use Google Pay?
Yes. Overall, we know of 4 academic websites in the United States that use Google Pay.
How does Google Pay stack up against the competition?
Google Pay is a very popular payment service, second only to 5 other payment services we track.
👉 See Also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,375,483 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.