🆚 Clearbit vs. OptinMonster

Compare technologies based on real-world usage data *

Type

Customer data platform
Conversion optimization tool

About

Clearbit is a data activation platform that helps companies collect, enrich, segment, and activate B2B customer and prospect data to improve targeting and engagement across sales and marketing systems.

It combines firmographic, technographic and intent data to reveal anonymous website visitors, enrich CRM and marketing records with over 100 attributes, build real-time audiences and segments, and integrate with third-party tools such as CRMs and automation platforms via APIs.

OptinMonster is a conversion optimization and lead generation platform that helps websites turn visitors into subscribers or customers using targeted onsite campaigns such as popups and opt-in forms.

It provides a drag-and-drop campaign builder, over 700 prebuilt templates, multiple campaign types including popups, floating bars, slide-ins and fullscreen welcome gates, behavioral targeting with Exit Intent technology, page and geolocation targeting, and A/B testing.

Headquarters

Cambridge, Massachusetts, United States
West Palm Beach, Florida, United States

Website

Pricing

Free version ❌
$30,000+/year
Free version ✔️3 campaigns + 500 campaign impression credits
Basic$84/year
Plus$228/year
Pro$348/year
Growth$84/year

Categories

CDP › Rank #11
DMP › Rank #8
Lead Generation › Rank #17
Lead Generation › Rank #1
Conversion Optimization › Rank #3
A/B Testing › Rank #3

Popularity

Determined by the number of sites using each technology.

The OptinMonster conversion optimization tool is 5 times more popular than Clearbit.
Total websites

Market share

Lead Generation

Popularity by country

Determined by the number of sites detected from each country.

OptinMonster is more popular in the United States, the United Kingdom, and Australia, while Clearbit is more popular in Seychelles and Korea.
United States
United Kingdom
Australia
Canada
Germany
France
Netherlands
Italy
Spain
Brazil

Awards

Popularity by domain category

Determined by the number of sites in each category.

OptinMonster is more popular than Clearbit in all market segments.
Business
Marketing/Merchandising
Blogs/Wiki
Internet Services
Online Shopping
Education/Reference
Software/Hardware
Travel
Non-Profit/Advocacy/NGO
Health

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#1,026
#1,027
View more ➝
Name
Rank
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.