🆚 Contentstack vs. Optimizely CMS

Compare technologies based on real-world usage data *

📈 Optimizely CMS is four times more popular than Contentstack.
🌎 Optimizely CMS is more popular in Sweden, the United States, and Norway.
🌍 Contentstack is more popular in Italy, Peru, and Iceland.

Contentstack

Optimizely CMS

Type

Content management system

About

Contentstack is a headless, API-first enterprise content management system designed to manage modular content and deliver it across multiple channels.

It features flexible content modeling, a drag-and-drop Visual Builder, built-in workflows and versioning, a global Fastly-backed CDN for APIs, and a multi-cloud architecture available across Amazon Web Services (AWS), Microsoft Azure, and Google Cloud.

Optimizely CMS is a cloud-based content management system with enterprise-level features and headless delivery capabilities.

It offers a Visual Builder with drag-and-drop editing, reusable templates, an integrated Digital Asset Management (DAM) system, audience segmentation for personalized content delivery, and REST and GraphQL APIs for omnichannel content distribution.

Headquarters

San Francisco, California, United States

New York, United States

Website

contentstack.com #15,160

optimizely.com #18,258

Pricing

Free version ❌

$995+/month

Free version ❌

$36,000+/year

Popularity

Determined by the number of sites using each technology.

The Optimizely CMS platform is 4 times more popular than Contentstack.

Total websites

Market share

CMS

Popularity by country

Determined by the number of sites detected from each country.

Optimizely CMS is more popular in Sweden, the United States, and Norway, while Contentstack is more popular in Italy, Peru, and Iceland.

Sweden

United States

Norway

United Kingdom

Australia

Finland

Denmark

Netherlands

Germany

Canada

Awards

⬆️ 42nd most popular in the United States in the CMS category.

🥉 Third most popular in Sweden in the CMS category.
⭐ 4th most popular in Norway in the CMS category.
⭐ 7th most popular in Finland in the CMS category.
⭐ 8th most popular in Denmark in the CMS category.
🔥 15th most popular in Australia in the CMS category.

Popularity by domain category

Determined by the number of sites in each category.

Optimizely CMS is more popular among sites focused on business, marketing and merchandising, and online shopping, while Contentstack is more commonly used on recreation and hobbies sites.

Business

Marketing/Merchandising

Online Shopping

Health

Finance/Banking

Education/Reference

Non-Profit/Advocacy/NGO

Software/Hardware

Travel

Government/Military