🆚 Criteo vs. Yahoo! Japan Retargeting

Compare technologies based on real-world usage data *

Type

Advertising technology
Advertising technology

About

Criteo is a French performance advertising platform focused on commerce media and retargeting.

Its AI-driven technology offers dynamic creative optimization (DCO+) to personalize ads in real time, predictive bidding based on shopper intent, a self-service ad platform for full-funnel campaign management, and a supply-side platform called Commerce Grid.

Yahoo! Japan Retargeting allows your Search Ads to be displayed for the users who have visited your site and then searched the products or services relevant to your Ads on the search engine.

Headquarters

Paris, France
Tokyo, Japan

Website

Categories

Advertising › Rank #9
Advertising › Rank #50

Popularity

Determined by the number of sites using each technology.

Criteo advertising technology is 10 times more popular than Yahoo! Japan Retargeting.
Total websites

Market share

Advertising

Popularity by country

Determined by the number of sites detected from each country.

Criteo is more popular in the United States, Korea, and France, while Yahoo! Japan Retargeting is more popular in Japan and Saint Pierre and Miquelon.
United States
Japan
Korea
France
Germany
Italy
United Kingdom
Turkey
Spain
Poland

Awards

Popularity by domain category

Determined by the number of sites in each category.

Criteo is more popular than Yahoo! Japan Retargeting in all market segments.
Online Shopping
Blogs/Wiki
Fashion/Beauty
Marketing/Merchandising
General News
Business
Travel
Entertainment
Real Estate
Sports

Top sites

Top-ranked sites that use these technologies.

Name
Rank
View more ➝
Name
Rank
#1,103
View more ➝

See also

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When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.