🆚 Criteo vs. Sovrn
- 📈 Criteo is much more popular than Sovrn.
- 🌎 Criteo is more popular in the United States, France, and Korea.
- 🌍 Sovrn is more popular in Malta and Iran.
Statistics based on 3.3M+ analyzed websites. About this data
CriteoType
Advertising technology
Advertising technology
About
Criteo is a French performance advertising platform focused on commerce media and retargeting.
Its AI-driven technology offers dynamic creative optimization (DCO+) to personalize ads in real time, predictive bidding based on shopper intent, a self-service ad platform for full-funnel campaign management, and a supply-side platform called Commerce Grid.
Sovrn is a programmatic advertising and publisher platform.
Headquarters
Paris, France
Boulder, Colorado, United States
Categories
Advertising › Rank #9
Advertising › Rank #42
Popularity
Determined by the number of sites using each technology.
Criteo advertising technology is 7 times more popular than Sovrn.
Total websites
Market share
Advertising
Popularity by country
Determined by the number of sites detected from each country.
Criteo is more popular in the United States, France, and Korea, while Sovrn is more popular in Malta and Iran.
United States
France
Korea
Germany
Japan
Turkey
United Kingdom
Italy
Spain
Poland
Awards
- 🥉 Third most popular in Korea in the Advertising category.
- ⭐ 4th most popular in Turkey in the Advertising category.
- ⭐ 6th most popular in Italy in the Advertising category.
- ⭐ 7th most popular in France in the Advertising category.
- ⭐ 7th most popular in Spain in the Advertising category.
- ⭐ 10th most popular in Vietnam in the Advertising category.
- 🔥 20th most popular in Japan in the Advertising category.
- ⬆️ 23rd most popular in Romania in the Advertising category.
- ⬆️ 25th most popular in Turkey in the Advertising category.
- ⬆️ 27th most popular in Switzerland in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
Criteo is more popular than Sovrn in all market segments.
Online Shopping
Blogs/Wiki
General News
Marketing/Merchandising
Fashion/Beauty
Business
Entertainment
Travel
Sports
Real Estate
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Magnite
OpenX
Nexxen🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,375,483 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.