🆚 Magnite vs. Sovrn
- 📈 Magnite is twice as popular as Sovrn.
- 🌎 Magnite is more popular in the United States, Turkey, and the United Kingdom.
- 🌍 Sovrn is more popular in Japan, Russia, and Romania.
Statistics based on 3.3M+ analyzed websites. About this data
Type
Advertising technology
Advertising technology
About
Magnite is an omnichannel supply-side and CTV/video advertising platform formed in 2020 through the merger of Rubicon Project and Telaria.
It combines Rubicon's programmatic exchange capability with Telaria's connected-TV expertise to enable publishers to monetize across CTV, display, video, mobile, and audio formats.
Sovrn is a programmatic advertising and publisher platform.
Headquarters
New York, United States
Boulder, Colorado, United States
Categories
Advertising › Rank #21
Advertising › Rank #42
Popularity
Determined by the number of sites using each technology.
Magnite advertising technology is 2.3 times more popular than Sovrn.
Total websites
Market share
Advertising
Popularity by country
Determined by the number of sites detected from each country.
Magnite is more popular in the United States, Turkey, and the United Kingdom, while Sovrn is more popular in Japan, Russia, and Romania.
United States
Turkey
United Kingdom
Japan
Germany
France
Canada
Italy
Spain
Poland
Awards
- ⭐ 10th most popular in Sweden in the Advertising category.
- 🔥 12nd most popular in Canada in the Advertising category.
- 🔥 13rd most popular in Turkey in the Advertising category.
- 🔥 15th most popular in the Czech Republic in the Advertising category.
- 🔥 16th most popular in the United Kingdom in the Advertising category.
- ⭐ 10th most popular in Vietnam in the Advertising category.
- 🔥 20th most popular in Japan in the Advertising category.
- ⬆️ 23rd most popular in Romania in the Advertising category.
- ⬆️ 25th most popular in Turkey in the Advertising category.
- ⬆️ 27th most popular in Switzerland in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
Magnite is more popular than Sovrn in all market segments.
General News
Online Shopping
Blogs/Wiki
Sports
Entertainment
Business
Marketing/Merchandising
Fashion/Beauty
Finance/Banking
Travel
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
See also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,375,483 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.
Magnite
OpenX
Nexxen