🆚 DoubleVerify vs. TrafficGuard

Compare technologies based on real-world usage data *

📈 DoubleVerify is much more popular than TrafficGuard.
🌎 DoubleVerify is more popular in Turkey, the United States, and Germany.
🌍 TrafficGuard is more popular in Italy, Australia, and India.

DoubleVerify

TrafficGuard

Type

Advertising technology

About

DoubleVerify is a software platform for digital advertising measurement, verification, and analytics that helps advertisers evaluate media quality, detect fraud, and assess campaign performance across web, mobile, social, and connected TV environments.

It verifies ad viewability and brand suitability, detects invalid and bot-generated traffic, analyzes ad placement context and attention metrics, provides pre-bid avoidance and post-bid measurement, and delivers campaign reporting through the DV Pinnacle analytics platform.

TrafficGuard is an ad fraud protection platform and real-time analytics solution.

It uses multi-layer detection at click, attribution, and post-attribution levels with machine learning to block invalid traffic, and provides detailed reporting across campaigns, sites, and traffic sources.

Headquarters

New York, United States

Perth, Australia

Website

doubleverify.com #326,362

trafficguard.ai #905,456

Pricing

Free version ❌

Custom

Free version ✔️Up to 2.5k ad spend

Google SearchFrom 2% of your Google Ad spend

Affiliate$1,500+/month

Mobile$2,500+/month

Popularity

Determined by the number of sites using each technology.

DoubleVerify advertising technology is 9 times more popular than TrafficGuard.

Total websites

Market share

Advertising

Fraud Prevention

Popularity by country

Determined by the number of sites detected from each country.

DoubleVerify is more popular in Turkey, the United States, and Germany, while TrafficGuard is more popular in Italy, Australia, and India.

Turkey

United States

Germany

United Kingdom

Russia

Italy

Indonesia

Australia

Czech Republic

India