🆚 Facebook Login vs. Microsoft Identity Platform
- 📈 Facebook Login is twice as popular as Microsoft Identity Platform.
- 🌍 Facebook Login is more popular in the United Kingdom, Poland, and Israel.
- 🌎 Microsoft Identity Platform is more popular in the United States, Germany, and France.
Statistics based on 3.8M+ analyzed websites. About this data
Microsoft Identity PlatformType
Authentication service
Authentication service
About
A convenient way for 
Facebook's billions of global users to log into your app or website.
The Microsoft identity platform is a cloud identity service that allows your users and customers to sign in to your applications using their Microsoft identities or social accounts.
Headquarters
Menlo Park, California, United States
Redmond, Washington, United States
Pricing
Free ✔️
Microsoft Entra ID
Free version ✔️
$6+/user/month
Categories
Authentication › Rank #2
Authentication › Rank #7
Popularity
Determined by the number of sites using each technology.
The Facebook Login authentication service is 2.3 times more popular than Microsoft Identity Platform.
Total websites
Market share
Authentication
Popularity by country
Determined by the number of sites detected from each country.
Facebook Login is more popular in the United Kingdom, Poland, and Israel, while Microsoft Identity Platform is more popular in the United States, Germany, and France.
United States
Germany
United Kingdom
France
Netherlands
Poland
Israel
Italy
Russia
Ukraine
Awards
- 🥇 Most popular in Israel in the Authentication category.
- 🥈 Second most popular in Poland in the Authentication category.
- 🥈 Second most popular in Italy in the Authentication category.
- 🥈 Second most popular in Ukraine in the Authentication category.
- 🥈 Second most popular in Russia in the Authentication category.
- 🥇 Most popular in Norway in the Authentication category.
- 🥈 Second most popular in Germany in the Authentication category.
- 🥈 Second most popular in the Netherlands in the Authentication category.
- 🥈 Second most popular in Switzerland in the Authentication category.
- 🥉 Third most popular in France in the Authentication category.
Popularity by domain category
Determined by the number of sites in each category.
Facebook Login is more popular among sites focused on online shopping, marketing and merchandising, and entertainment, while Microsoft Identity Platform is more commonly used on business, education and reference, and health sites.
Online Shopping
Business
Marketing/Merchandising
Education/Reference
Entertainment
Games
Travel
Internet Services
Blogs/Wiki
Real Estate
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Meta company profile🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,814,833 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.