🆚 Facebook vs. Pinterest

📈 Facebook is much more popular than Pinterest.
🌍 Facebook is more popular in all countries.

Statistics based on 3.4M+ analyzed websites. About this data

Facebook

Type

Social media platform

About

Facebook is a social media platform owned by Meta.

It enables users to create profiles, post text, photos, and videos, join groups, follow pages, and interact through reactions and comments. With about 3 billion monthly active users, Facebook is currently the most popular social media platform in the world.

Pinterest is a visual discovery and social media platform for sharing and organizing images and videos using Pins, which are visual bookmarks linked to external content and grouped into themed boards.

It hosts billions of Pins and supports visual search with camera-based discovery, collaborative and private boards with sections, and built-in messaging.

Headquarters

Menlo Park, California, United States

San Francisco, California, United States

Website

facebook.com #2

pinterest.com #15

Pricing

Free ✔️

Popularity

Determined by the number of sites using each technology.

The Facebook social media platform is 13 times more popular than Pinterest.

Total websites

Market share

Social Media

Popularity by country

Determined by the number of sites detected from each country.

Facebook is more popular than Pinterest in all countries.

United States

United Kingdom

Germany

France

Italy

Spain

Japan

Australia

India

Netherlands

Awards

🥇 Most popular in the United States in the Social Media category.
🥇 Most popular in the United Kingdom in the Social Media category.
🥇 Most popular in Germany in the Social Media category.
🥇 Most popular in France in the Social Media category.
🥇 Most popular in Italy in the Social Media category.

⭐ 5th most popular in the United States in the Social Media category.
⭐ 5th most popular in Vietnam in the Social Media category.
⭐ 5th most popular in Belgium in the Social Media category.
⭐ 5th most popular in Bulgaria in the Social Media category.
⭐ 5th most popular in Lithuania in the Social Media category.

Popularity by domain category

Determined by the number of sites in each category.

Facebook is more popular among sites focused on business, education and reference, and blogs and wiki, while Pinterest is more commonly used on online shopping, fashion and beauty, and real estate sites.

Business

Education/Reference

Blogs/Wiki

Marketing/Merchandising

Travel

Internet Services

Entertainment

Health

General News

Non-Profit/Advocacy/NGO

Top sites

Top-ranked sites that use these technologies.

Name

Rank

#16

#17

Name

Rank

#51

#83

#106

#110

#143