🆚 Ghost vs. Substack

Compare technologies based on real-world usage data *

Type

Content management system
Social media platform

About

Ghost is an open-source content management system built on Node.js. It is also available as a managed Pro service and supports newsletter delivery and paid member subscriptions.

Substack is a social media platform for writers and journalists that supports subscription newsletters and monetization.

Headquarters

Singapore
San Francisco, California, United States

Website

Pricing

Free version ✔️Open source
Pro Starter$11/month
Creator$31/month
Team$63/month
Business$249/month
For writers
Platform fee10%
Payment processing
Billing fee0.7%
Credit card fee2.9% + $0.30 per transaction fee
For readers
Free version ✔️
Set by writers

Categories

CMS › Rank #29
Subscriptions › Rank #8
Subscriptions › Rank #4
Social Media › Rank #30
Email Marketing › Rank #10

Popularity

Determined by the number of sites using each technology.

The Substack social media platform is 2.9 times more popular than Ghost.
Total websites

Market share

Subscriptions

Popularity by country

Determined by the number of sites detected from each country.

Substack is more popular in the United States, the United Kingdom, and France, while Ghost is more popular in Germany, Russia, and Sweden.
United States
United Kingdom
Germany
France
Canada
Italy
Spain
Netherlands
Australia
Brazil

Awards

Popularity by domain category

Determined by the number of sites in each category.

Substack is more popular among sites focused on blogs and wiki, business, and entertainment, while Ghost is more commonly used on technical, business forums and games sites.
Blogs/Wiki
Business
Entertainment
Marketing/Merchandising
General News
Education/Reference
Sports
Politics/Opinion
Technical/Business Forums
Internet Services

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#13,052
#16,292
#16,434
View more ➝
Name
Rank
#2,497
#2,652
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.