🆚 Gumroad vs. Thinkific

Compare technologies based on real-world usage data *

Type

E-commerce platform
Online course platform

About

Gumroad is an e-commerce platform serving as a merchant of record that enables creators and digital entrepreneurs to sell digital products, memberships, and other goods directly to their audience.

It supports digital downloads, online courses, subscriptions or memberships, license keys for software, and global payments while handling payment processing and VAT/tax collection.

Thinkific is a software platform that enables entrepreneurs to create, market, sell, and deliver their own online courses.

It offers a drag-and-drop course builder, AI-powered tools for course outlines and landing pages, and provides features like quizzes, certificates, and a customizable student dashboard.

Headquarters

San Francisco, California, United States
Vancouver, British Columbia, Canada

Website

Pricing

Direct transaction fee10% + $0.50
Marketplace transaction fee30%
Free version ✔️1 course, 1 community, 1 digital download
Basic$49/month
Start$99/month
Grow$199/month

Categories

E-Commerce › Rank #33
E-Commerce › Rank #41
Marketplaces › Rank #15
Subscriptions › Rank #9
Payments › Rank #27
Online Courses › Rank #3

Popularity

Determined by the number of sites using each technology.

The Gumroad e-commerce platform is 1.2 times more popular than Thinkific.
Total websites

Market share

E-Commerce

Popularity by country

Determined by the number of sites detected from each country.

Gumroad is more popular in the United States, Germany, and Vietnam, while Thinkific is more popular in the United Kingdom, Australia, and Canada.
United States
United Kingdom
Australia
Canada
Germany
Vietnam
Italy
India
France
Netherlands

Awards

Popularity by domain category

Determined by the number of sites in each category.

Gumroad is more popular among sites focused on blogs and wiki, Internet services, and entertainment, while Thinkific is more commonly used on business, marketing and merchandising, and education and reference sites.
Blogs/Wiki
Business
Marketing/Merchandising
Education/Reference
Internet Services
Entertainment
Online Shopping
Non-Profit/Advocacy/NGO
Sports
Software/Hardware

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#12,160
#12,923
#13,862
View more ➝
Name
Rank
#20,352
#21,306
#24,912
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.