🆚 Gumroad vs. Wayfair
- 📈 Gumroad is much more popular than Wayfair.
- 🌎 Gumroad is more popular in the United States, Germany, and the United Kingdom.
- 🌍 Wayfair is more popular in China, Indonesia, and Armenia.
Statistics based on 3.8M+ analyzed websites. About this data
Type
E-commerce platform
Online marketplace
About
Gumroad is an e-commerce platform serving as a merchant of record that enables creators and digital entrepreneurs to sell digital products, memberships, and other goods directly to their audience.
It supports digital downloads, online courses, subscriptions or memberships, license keys for software, and global payments while handling payment processing and VAT/tax collection.
Wayfair is an online marketplace specializing in furniture, home goods, and home improvement products.
Headquarters
San Francisco, California, United States
Boston, Massachusetts, United States
Pricing
Direct transaction fee 10% + $0.50
Marketplace transaction fee 30%
Categories
E-Commerce › Rank #37
Marketplaces › Rank #15
Marketplaces › Rank #50
Subscriptions › Rank #10
Online Payments › Rank #28
Popularity
Determined by the number of sites using each technology.
The Gumroad e-commerce platform is 7 times more popular than Wayfair.
Total websites
Market share
Marketplaces
Popularity by country
Determined by the number of sites detected from each country.
Gumroad is more popular in the United States, Germany, and the United Kingdom, while Wayfair is more popular in China, Indonesia, and Armenia.
United States
Germany
United Kingdom
Vietnam
Canada
India
France
Italy
Japan
Netherlands
Awards
- ⭐ 5th most popular in the United Kingdom in the Marketplaces category.
- ⭐ 9th most popular in the United States in the Subscriptions category.
- 🔥 11st most popular in the United States in the Marketplaces category.
- ⬆️ 24th most popular in the United States in the Online Payments category.
- ⬆️ 25th most popular in the United States in the E-Commerce category.
- ⬆️ 29th most popular in the United States in the Marketplaces category.
Popularity by domain category
Determined by the number of sites in each category.
Gumroad is more popular among sites focused on blogs and wiki, marketing and merchandising, and business, while Wayfair is more commonly used on online shopping and real estate sites.
Blogs/Wiki
Marketing/Merchandising
Business
Internet Services
Entertainment
Education/Reference
Online Shopping
Real Estate
Technical/Business Forums
Art/Culture/Heritage
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
See also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,816,780 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.
Gumroad

