🆚 HTML vs. SearchAction

Compare technologies based on real-world usage data *

Type

Standard
Semantic markup technology

About

Hypertext Markup Language (HTML) is a markup language used to create web pages and is the de facto standard for documents displayed in web browsers.

It defines the structure of web content using elements for text, links, images, forms, tables, and embedded media, organizes documents into a hierarchical DOM, and enables hyperlinking between pages, which is a fundamental mechanism of the World Wide Web.

Read more…

SearchAction is a structured data type from Schema.org that describes a website's search capability.

Before November 2024, it was used by Google to enable the "Sitelinks Search Box" feature, which displayed a search bar for a website directly within the search results snippet. However, since Google deprecated this feature, there is no evidence that other search engines or apps currently support it.

Headquarters

Cambridge, Massachusetts, United States
Cambridge, Massachusetts, United States

Website

Categories

Standards › Rank #2
Standards › Rank #7
Semantic Markup › Rank #6

Popularity

Determined by the number of sites using each technology.

HTML is 3 times more popular than SearchAction.
Total websites

Market share

Standards

Popularity by country

Determined by the number of sites detected from each country.

HTML is more popular than SearchAction in all countries.
United States
Germany
United Kingdom
Japan
France
Spain
Netherlands
Italy
Australia
Russia

Awards

Popularity by domain category

Determined by the number of sites in each category.

HTML is more popular among sites focused on business, online shopping, and blogs and wiki, while SearchAction is more commonly used on marketing and merchandising, travel, and sports sites.
Business
Online Shopping
Blogs/Wiki
Education/Reference
Internet Services
Entertainment
Health
Marketing/Merchandising
General News
Software/Hardware

Top sites

Top-ranked sites that use these technologies.

Name
Rank
View more ➝
Name
Rank
p**nhub.com
#26
View more ➝

See also

* According to recent studies, many of online reviews are fake.
When making your decision, it is better to rely on data that cannot be falsified.
Our service evaluates the popularity of technologies by the number of websites using them.

Statistics were last calculated on .
For details, see our methodology and disclaimer.