🆚 Idealo vs. Zalando
- 📈 Idealo is three times more popular than Zalando.
- 🌍 Idealo is more popular in Germany, Austria, and Hong Kong.
- 🌍 Zalando is more popular in the Netherlands, France, and Poland.
Statistics based on 3.6M+ analyzed websites. About this data
Type
Customer review platform
Online marketplace
About
Idealo is a German price comparison platform that helps consumers compare products, retailers, and offers.
It provides historical price charts, alerts for price changes, product specifications, expert and customer reviews, barcode scanning to compare prices of products in stores, and comparisons across around 50,000 online stores.
Zalando is a European online retailer specializing in shoes, fashion, and beauty products.
Headquarters
Berlin, Germany
Berlin, Germany
Pricing
For merchants
Cost Per Click (CPC) €0.25 - €0.51
Categories
Popularity
Determined by the number of sites using each technology.
The Idealo customer review platform is 3 times more popular than Zalando.
Total websites
Market share
Marketplaces
Popularity by country
Determined by the number of sites detected from each country.
Idealo is more popular in Germany, Austria, and Hong Kong, while Zalando is more popular in the Netherlands, France, and Poland.
Germany
Netherlands
Austria
France
Poland
Sweden
Denmark
Spain
United States
Switzerland
Awards
- 🥈 Second most popular in Germany in the Marketplaces category.
- ⭐ 6th most popular in Germany in the Customer Reviews category.
- ⭐ 6th most popular in Germany in the Marketplaces category.
Popularity by domain category
Determined by the number of sites in each category.
Idealo is more popular among sites focused on online shopping, software and hardware, and marketing and merchandising, while Zalando is more commonly used on fashion and beauty, Internet services, and travel sites.
Online Shopping
Fashion/Beauty
Software/Hardware
Marketing/Merchandising
Business
Sports
Internet Services
Pharmacy
Health
Travel
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
See also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,629,123 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.
Idealo




Axel Springer company profile