🆚 Instagram vs. Snapchat
- 📈 Instagram is much more popular than Snapchat.
- 🌍 Instagram is more popular in all countries.
Type
About
Instagram is a photo and video sharing social media platform owned by Meta Platforms.
It allows users to post photos and short videos with built-in filters and effects, share disappearing Stories and Reels, send direct messages, and use hashtags and geotags for content discovery.
Snapchat is a messaging and social networking app that lets users send photos and videos ("Snaps") that disappear after being viewed by default.
It supports temporary Snaps, 24-hour Stories, augmented reality filters and lenses, a Snap Map for location sharing, private chats with voice and video calls, and a Memories archive with optional PIN protection.
Headquarters
Pricing
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🥇 Most popular in Brazil in the Social Media category.
- 🥇 Most popular in Indonesia in the Social Media category.
- 🥇 Most popular in Iran in the Social Media category.
- 🥇 Most popular in Korea in the Social Media category.
- 🥇 Most popular in Chile in the Social Media category.
- 🥈 Second most popular in Saudi Arabia in the Instant Messaging category.
- 🥈 Second most popular in Norway in the Instant Messaging category.
- 🥈 Second most popular in Kuwait in the Instant Messaging category.
- 🥈 Second most popular in Qatar in the Instant Messaging category.
- 🥉 Third most popular in the United Arab Emirates in the Instant Messaging category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
See also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,361,290 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.
Instagram
TikTok