⚡ Social Media Platforms in Chile

Social media is online platforms where people can create and share content, connect with others through likes, comments, and messages, and build social communities.

Chile is a South American country with a population of around 20 million people.

According to our data, social media platforms are detected on 65.2% of websites from Chile.

Statistics based on 9K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top social media platforms in Chile in 2026, based on market share.

The most popular is Instagram with an impressive share of 79.6%, followed by Facebook with 75.2% and X with 42%.

Instagram 79.6%
Facebook 75.2%
X 42%
LinkedIn 31.4%
WhatsApp 26.6%
TikTok 11.8%
Flickr 2.1%
Pinterest 1.1%
Telegram 0.7%
SoundCloud 0.7%
Behance 0.7%
Threads 0.5%
Linktree 0.4%
Tumblr 0.2%
Discord 0.2%

🚀 Highlights

Here is a list of the top platforms that are more popular in Chile than worldwide.
Differences between global and country rankings are shown in parentheses.

1. Instagram ^(-1)
7. Flickr ^(-4)
10. SoundCloud ^(-2)
11. Behance ^(-13)
12. Threads ^(-6)
13. Linktree ^(-13)
14. Tumblr ^(-2)
16. Mastodon ^(-9)
18. Substack ^(-12)
19. Steam Community ^(-26)

✨ Best Social Media Platforms

Below is a more detailed list of the top 25 of the 36 social media platforms used on sites from Chile, ranked by their market share.

Rank	Name	Market share
1	Instagram Menlo Park, California, United States A photo and video sharing social media platform owned by Meta Platforms. Free	79.6%
2	Facebook Menlo Park, California, United States A social media platform owned by Meta. Free	75.2%
3	X Bastrop, Texas, United States A social media platform that allows users to post short messages, images, and videos. Free$3+/month	42%
4	LinkedIn Mountain View, California, United States A business and employment-focused social media platform that enables professionals to network, search for jobs, share content, and engage with companies. Free$29.99+/month	31.4%
5	WhatsApp Menlo Park, California, United States An instant messaging and Voice over IP service owned by Meta. Free	26.6%
6	TikTok Haidian, Beijing, China A Chinese social media platform focused on short-form videos. Free	11.8%
7	Flickr Mountain View, California, United States A photo-sharing social network and image hosting service with free storage for up to 1,000 photos. Free$11/month	2.1%
8	Pinterest San Francisco, California, United States A visual discovery and social media platform for sharing and organizing images and videos using Pins, which are visual bookmarks linked to external content and grouped into themed boards. Free	1.1%
9	Telegram Dubai, United Arab Emirates A cloud-based messaging app for mobile and desktop platforms focused on security, speed, and privacy. Free$$$	0.7%
10	SoundCloud Berlin, Germany An online music streaming and distribution platform that allows musicians upload, share, and monetize audio tracks, while listeners discover and engage with content. Free$4.99+/month	0.7%
11	Behance San Jose, California, United States A platform for creative professionals around the world to showcase their own work and to discover the creative work of others. Free$9.99+/month	0.7%
12	Threads Menlo Park, California, United States A microblogging and social media platform from Meta designed for sharing text updates and participating in public conversations. Free	0.5%
13	Linktree Melbourne, Victoria, Australia A freemium social media landing page service that lets users create a single customizable page of links to all their social profiles and websites from one shareable URL. Free$5+/month	0.4%
14	Tumblr San Francisco, California, United States A blogging and social media platform currently owned by Automattic. Free$6.99/month	0.2%
15	Discord San Francisco, California, United States An instant messaging and VoIP social platform that allows users to communicate via text chat, voice, and video. Free$2.99+	0.2%
16	Mastodon Berlin, Germany A decentralized social network running on independent servers and powered by Mastodon open-source software. Free	0.1%
17	Bluesky Seattle, Washington, United States A social network designed to operate without control by a single company, built as a reference implementation of the AT Protocol for distributed social networks. Free	0.08%
18	Substack San Francisco, California, United States An online publishing and social platform for writers and journalists that enables creating subscription-based newsletters, podcasts, and multimedia content delivered directly to subscribers. Free$$$	0.06%
19	Steam Community Bellevue, Washington, United States A social networking site for gamers. Free	0.06%
20	SlideShare San Francisco, California, United States A social media platform where people share presentations and infographics. Free$9.99/month	0.05%
21	Medium San Francisco, California, United States An online publishing platform that allows writers to share articles, stories, and ideas with a built-in audience and content discovery system. $5+/month	0.05%
22	Goodreads Seattle, Washington, United States A book-based social media platform owned by Amazon. Free	0.03%
23	Ravelry Boston, Massachusetts, United States A community website for knitters, crocheters, and fiber artists.	0.02%
24	Scribd San Francisco, California, United States A digital document library and reading subscription service that provides access to millions of e-books, audiobooks, magazines, and user-uploaded documents. Free$9.99/month	0.02%
25	Yelp San Francisco, California, United States An American crowd-sourced review platform where users publish ratings and written feedback about local businesses. Free$180+/month	0.02%

👉 See Also

🌎 Social Media in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 9,559 websites from Chile.
We currently track the presence of 87 social media platforms across the web.
Of these, 36 were detected on websites from Chile.
Statistics were last calculated on May 5, 2026.
For more details, see our methodology and disclaimer.