🆚 Link vs. Visa

📈 Visa is much more popular than Link.
🌎 Visa is more popular in the United States, Germany, and the United Kingdom.
🌍 Link is more popular in Rwanda.

Statistics based on 3.8M+ analyzed websites. About this data

Link

Visa

Type

Online payment service

About

Link is a one-click checkout feature from Stripe that allows shoppers to securely save and reuse their payment and shipping information across participating online merchants.

It increases conversions by providing faster checkout and works with cards, bank accounts, and Klarna.

Visa is a global payment network processor that enables banks, merchants, and cardholders to conduct debit, credit, and prepaid transactions across more than 200 countries and territories.

It operates a centralized and modular payments network called VisaNet, which supports card-not-present payments via RESTful APIs, token-based mobile and contactless payments, and provides merchants with data analytics and fraud-monitoring tools.

Headquarters

San Francisco, California, United States

Website

link.com #13,624

visa.com #6,136

Pricing

Payment processing, per transaction Standard 2.9% + 30¢
Instant Bank Payments 2.6% + 30¢
Klarna 5.99% + 30¢

Popularity

Determined by the number of sites using each technology.

The Visa online payment service is 15 times more popular than Link.

Total websites

Market share

Online Payments

Popularity by country

Determined by the number of sites detected from each country.

Visa is more popular in the United States, Germany, and the United Kingdom, while Link is more popular in Rwanda.

United States

Germany

United Kingdom

Russia

Netherlands

Brazil

France

Spain

Ukraine

Italy

Awards

⭐ 10th most popular in Indonesia in the Online Payments category.
🔥 12nd most popular in India in the Online Payments category.
🔥 20th most popular in the United States in the Online Payments category.
⬆️ 22nd most popular in Australia in the Online Payments category.

🥇 Most popular in Russia in the Online Payments category.
🥇 Most popular in Brazil in the Online Payments category.
🥇 Most popular in Ukraine in the Online Payments category.
🥇 Most popular in Turkey in the Online Payments category.
🥇 Most popular in Argentina in the Online Payments category.

Popularity by domain category

Determined by the number of sites in each category.

Visa is more popular than Link in all market segments.

Online Shopping

Marketing/Merchandising

Business

Fashion/Beauty

Travel

Internet Services

Software/Hardware

Health

Entertainment

Sports

Top sites

Top-ranked sites that use these technologies.

Name

Rank

#78

#93

#162

#340

#645

Name

Rank

#417

#1,095

#1,492

#1,498

#1,524