🆚 Mediavine vs. Taboola

Type

Advertising technology
Advertising technology

About

Mediavine is a premium ad management network for established publishers that monetizes website traffic through display advertising, typically requiring at least 50,000 monthly sessions for entry.

It manages the full ad stack with header bidding and direct advertiser demand, offers proprietary technologies such as an optimized ad experience and universal video player, uses lazy-loaded ad scripts to improve performance and viewability, and enforces strict quality criteria including original content and compliance with Google AdSense policies.

Taboola is a native advertising platform that connects publishers with a network of advertisers interested in placing sponsored content on their sites.

Headquarters

New York, United States
New York, United States

Website

Pricing

Revenue share75%
Revenue share50%-70%

Categories

Advertising › Rank #19
Advertising › Rank #13

Popularity

Determined by the number of sites using each technology.

Taboola advertising technology is 1.5 times more popular than Mediavine.
Total websites

Market share

Advertising

Popularity by country

Determined by the number of sites detected from each country.

Taboola is more popular in the United States, Germany, and France, while Mediavine is more popular in the United Kingdom, Canada, and Croatia.
United States
United Kingdom
Germany
France
India
Italy
Brazil
Turkey
Spain
Canada

Awards

Popularity by domain category

Determined by the number of sites in each category.

Taboola is more popular among sites focused on general news, online shopping, and marketing and merchandising, while Mediavine is more commonly used on blogs and wiki, travel, and recreation and hobbies sites.
Blogs/Wiki
General News
Online Shopping
Marketing/Merchandising
Business
Entertainment
Travel
Sports
Fashion/Beauty
Recreation/Hobbies

Top sites

Top-ranked sites that use these technologies.

Name
Rank
nesine.com
#662
#2,031
#2,417
#2,596
#2,831
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Name
Rank
View more ➝

See also

🗃️ About This Data