🆚 Plaid vs. TruValidate
- 📈 TruValidate is four times more popular than Plaid.
- 🌍 TruValidate is more popular in all countries.
TruValidateType
About
Plaid is a financial data aggregator that provides payment processing, identity verification, payment risk reduction, and onboarding solutions.
It verifies identities with document, selfie, phone, email, and device checks, screens against watchlists, and offers risk scoring for bank transfers to predict return risk and ownership mismatches, while also supporting account connection and KYC compliance through a single integration.
The TransUnion TruValidate suite provides identity proofing, risk-based authentication, and fraud analytics. It creates a comprehensive consumer view by integrating proprietary data, personal information, device identifiers, and online behavior.
Headquarters
Pricing
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🔥 16th most popular in the United States in the Fraud Prevention category.
- ⬆️ 31st most popular in the United States in the Payments category.
- 🥉 Third most popular in Japan in the Fraud Prevention category.
- ⭐ 4th most popular in France in the Fraud Prevention category.
- ⭐ 5th most popular in Australia in the Fraud Prevention category.
- ⭐ 5th most popular in Switzerland in the Fraud Prevention category.
- ⭐ 6th most popular in the United Kingdom in the Fraud Prevention category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Authorize.net
Arcot
ThreatMetrix
Visa Protect
ClickCease
Signifyd🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,370,405 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.