⚡ Conversion Optimization in Bulgaria

Conversion optimization, also known as conversion rate optimization (CRO), is a strategy focused on increasing the percentage of website visitors who complete desired actions such as purchases, registrations, or form submissions by improving page design and user interaction.

Bulgaria is a Southeastern European country with a population of around 6.5 million people.

According to our research, conversion optimization tools are used on 1.6% of websites from Bulgaria.

Statistics based on 13K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top conversion optimization tools in Bulgaria in 2026, based on market share.

The most popular is Elfsight with a share of 18.3%, followed by OptinMonster with 8% and GetSiteControl with 6.1%.

Elfsight 18.3%
OptinMonster 8%
GetSiteControl 6.1%
Contentsquare 5.2%
BDOW! 4.7%
Bazaarvoice 4.2%
Powr 4.2%
Lucky Orange 3.8%
Zotabox 2.8%
OptiMonk 2.8%
Poptin 2.8%
ProveSource 2.3%
Mouseflow 2.3%
Thrive Leads 1.9%
Other 30.6%

🚀 Highlights

Here is a list of the top tools that are more popular in Bulgaria than worldwide.
Differences between global and country rankings are shown in parentheses.

2. OptinMonster ^(-1)
3. GetSiteControl ^(-21)
4. Contentsquare ^(-6)
5. BDOW! ^(-3)
6. Bazaarvoice ^(-7)
9. Zotabox ^(-19)
10. OptiMonk ^(-9)
11. Poptin ^(-1)
12. ProveSource ^(-42)
14. Thrive Leads ^(-12)

✨ Best Conversion Optimization Tools

Below is a more detailed list of the top 25 of the 62 conversion optimization tools used on sites from Bulgaria, ranked by their market share.

Rank	Name	Market share
1	Elfsight Yerevan, Armenia A subscription-based platform that provides a large library of no-code website widgets to enhance functionality, engagement, and conversions. Free$5+/month	18.3%
2	OptinMonster West Palm Beach, Florida, United States A conversion optimization and lead generation platform that helps websites turn visitors into subscribers or customers using targeted onsite campaigns such as popups and opt-in forms. Free$7+/month	8%
3	GetSiteControl Nicosia, Cyprus A popup and form builder and an email marketing platform tailored for online stores. Free$19+/month	6.1%
4	Contentsquare Paris, France A digital experience analytics platform designed to increase engagement and conversions. $75,000+/year	5.2%
5	BDOW! Chandler, Arizona, United States A website pop-up and form tool for building engaged email lists using overlays, embedded forms, and other list-gathering widgets. Free$15+/month	4.7%
6	Bazaarvoice Austin, Texas, United States A user-generated content platform for brands and retailers that drives conversions through star ratings, consumer reviews, Q&A, social content, sampling, and creator and influencer marketing. $6,500+/year	4.2%
7	Powr San Francisco, California, United States A suite of website applications that enables users to add functional widgets such as forms, popups, galleries, and social feeds to websites without programming. Free$10.99+/month	4.2%
8	Lucky Orange Overland Park, Kansas, United States A website analytics tool that helps track and visualize user behavior with heatmaps, session recordings, and surveys. Free$39+/month	3.8%
9	Zotabox Hanoi, Vietnam A package of 20+ marketing tools to increase your website sales and get you more email subscribers. Free$6.49+/month	2.8%
10	OptiMonk Debrecen, Hungary A conversion rate optimization tool that provides popups, gamification widgets, website personalization, and A/B testing. Free$29+/month	2.8%
11	Poptin Ashdod, Israel A website engagement platform that converts visitors into subscribers, leads, and sales. Free$25+/month	2.8%
12	ProveSource Be'er Sheva, Israel A social proof platform that displays recent customer activity on websites to build trust and increase conversions. Free$24+/month	2.3%
13	Mouseflow Copenhagen, Denmark A behavior analytics platform designed to help businesses understand and enhance user experience and conversion rates on their websites. Free$39+/month	2.3%
14	Thrive Leads West Palm Beach, Florida, United States A lead generation plugin for WordPress that provides an opt-in form builder, popup lightboxes, sticky ribbons, A/B testing, and analytics. $79+/year	1.9%
15	Green Popups Yekaterinburg, Russia A commercial popup system with a drag-and-drop popup builder, 20+ popup elements, 200+ professionally designed templates, available as a WordPress plugin or standalone script. $10+	1.9%
16	Convert Pro Pune, Maharashtra, India A lead generation plugin for WordPress with customizable popups, ready-to-use templates, and a drag-and-drop editor. $89/year	1.9%
17	Simvoly Varna, Bulgaria A white label website and funnel builder. $18+/month	1.9%
18	Intelligems Middletown, Delaware, United States A data-driven profit optimization platform that helps e-commerce merchants optimize their content, prices, discounts, and shipping rates. $99+/month	1.4%
19	Chatra Paris, France A cloud-based live chat platform designed for small businesses and e-commerce retailers. Free€25+/agent/month	1.4%
20	Voiceflow San Francisco, California, United States A no-code platform that allows users to build chat and voice AI agents through a visual interface, without coding. Free$60+/month	1.4%
21	Popupsmart Ankara, Turkey A no-code popup builder with automation to increase conversions, grow email lists and engage with audiences. Free$195+/year	1.4%
22	ConvertBox New York, United States An on-site engagement platform that offers personalised popups, multi-step funnels, countdown timers, surveys, quizzes, and more. $495	1.4%
23	Convert Claymont, Delaware, United States An advanced A/B testing and personalization platform for websites and web apps. $399+/month	1.4%
24	Doofinder Madrid, Spain An e-commerce search and discovery solution that helps connect customers with relevant products on online stores. $39+/month	1.4%
25	Wisepops Paris, France A lead generation and onsite marketing platform for e-commerce stores that provides popups, notifications and smart product recommendations. €49+/month	1.4%

👉 See Also

🌎 Conversion Optimization in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 13,567 websites from Bulgaria.
We currently track the presence of 149 conversion optimization tools across the web.
Of these, 62 were detected on websites from Bulgaria.
Statistics were last calculated on June 19, 2026.
For more details, see our methodology and disclaimer.