TruValidate
TransUnion, Chicago, Illinois, United StatesThe TransUnion TruValidate suite provides identity proofing, risk-based authentication, and fraud analytics. It creates a comprehensive consumer view by integrating proprietary data, personal information, device identifiers, and online behavior.
According to our data, TruValidate is the 9th most popular fraud prevention software solution on the web.
It has 5% of the fraud prevention market share and is detected on 0.04% of all websites.
- 🏠 Website
- 🏷️ Previous name
- Iovation
- 🔗 Links
Wikipedia📊 Rankings and Market Share
- Fraud Prevention
- Rank: 9
- Market share: 5%
🏆 TruValidate Awards
- 🥈 Second most popular in Japan in the Fraud Prevention category.
- ⭐ 4th most popular in France in the Fraud Prevention category.
- ⭐ 5th most popular in Australia in the Fraud Prevention category.
- ⭐ 5th most popular in Poland in the Fraud Prevention category.
- ⭐ 5th most popular in Switzerland in the Fraud Prevention category.
- ⭐ 6th most popular in the United Kingdom in the Fraud Prevention category.
- ⭐ 6th most popular in Spain in the Fraud Prevention category.
- ⭐ 7th most popular in Germany in the Fraud Prevention category.
- ⭐ 7th most popular in Canada in the Fraud Prevention category.
- ⭐ 7th most popular in Italy in the Fraud Prevention category.
⚡ Sites Using TruValidate
We have data on 1,225 websites that use the TruValidate fraud prevention software solution. Here is a list of some of the top ranked ones.
The highest rated site using TruValidate is walmart.com.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | #162 | American English | ||
| 2 | #319 | United States | English | |
| 3 | #333 | American English | ||
| 4 | #421 | Japan | English | |
| 5 | #504 | English | ||
| 6 | #522 | United States | English | |
| 7 | #1,387 | United States | English | |
| 8 | #1,507 | Japan | Japanese | |
| 9 | #1,531 | United States | English | |
| 10 | #1,556 | United States | American English | |
| 11 | #1,626 | English | ||
| 12 | #1,881 | English | ||
| 13 | #2,116 | United States | American English | |
| 14 | #2,385 | English | ||
| 15 | #2,599 | United States | English | |
| 16 | #3,479 | United States | American English | |
| 17 | #3,571 | Germany | German | |
| 18 | #3,683 | English | ||
| 19 | #3,906 | United States | English | |
| 20 | #4,043 | United Kingdom | English |
📈 Usage Statistics
Most of the sites that use TruValidate:
- are located in the United States
- have content in English
- use the .com domain extension
- fall into the Online Shopping category.
Most of the sites using TruValidate are from the United States, France, and the United Kingdom.
- United States 28.4%
- France 9.4%
- United Kingdom 8.1%
- Australia 6.1%
- Germany 5.8%
- Canada 5.2%
- Japan 2.6%
- Italy 2.4%
- Poland 2.1%
- Other 29.9%
Most TruValidate users speak English, French, or German.
- English 61.9%
- French 7.7%
- German 6%
- Spanish 4.6%
- Italian 2.6%
- Polish 1.7%
- Japanese 1.6%
- Dutch 1.6%
- Portuguese 1.6%
- Other 10.7%
The TruValidate fraud prevention software solution is especially popular on .com top-level domains.
- .com 46%
- .com.au 4.7%
- .ca 4.4%
- .co.uk 4.3%
- .de 3.8%
- .fr 3.8%
- .it 2.4%
- .es 1.7%
- .com.br 1.6%
- Other 27.3%
The primary market segments for websites utilizing TruValidate include online shopping, marketing and merchandising, and business.
- Online Shopping 27.4%
- Marketing/Merchandising 14.7%
- Business 12.9%
- Fashion/Beauty 11.6%
- Health 6%
- Finance/Banking 4.9%
- Real Estate 2.9%
- Software/Hardware 2.8%
- Internet Services 2%
- Other 14.8%
🕵️ Similar Technologies
These are some of the best TruValidate alternatives.
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Human💬 Frequently Asked Questions
What is the company behind TruValidate?
TruValidate is owned by TransUnion LLC, headquartered in Chicago, Illinois, United States.
Which country uses TruValidate the most?
The majority of TruValidate users are from the United States.
Who uses TruValidate?
According to our data, TruValidate is used on over a thousand sites, including such established ones as walmart.com,
swagbucks.com, and
costco.com.
How does TruValidate compare to its competitors?
TruValidate is a moderately popular fraud prevention software solution, ranking ahead of 25 other fraud prevention software we track.
What are the alternatives to TruValidate?
Alternatives and possible competitors to TruValidate may include ThreatMetrix,
Arcot, and Plaid.